Digital Marketing Specialist

4 weeks ago


Étreux, Hauts-de-France, United States Overdrive Interactive Full time

About Us
Overdrive Interactive is a cutting-edge digital agency based in Boston. We offer a unique blend of strategic, media, creative, and technical services that set the standard in today's competitive marketing landscape. Our team works with world-leading companies, providing innovative online marketing solutions that drive success and growth.

Position Overview
As a Digital Marketing Specialist, you'll play a crucial role as an interactive marketing specialist and project manager. You'll leverage Overdrive's products and services to meet client objectives, applying your understanding of their business landscape, target audience, and competitive environment.

Key Responsibilities
Manage client relationships and ensure clear communication at all levels
Provide strategic marketing counsel to clients
Develop and implement short and long-term marketing initiatives
Oversee day-to-day project management for assigned accounts
Guide agency personnel to meet client objectives
Manage account financials, including budgets, estimates, and spending
Analyze campaign performance and communicate findings to clients
Prepare and present agency and client performance reports

Required Skills & Experience
2-3 years of experience in an advertising or interactive marketing agency
Proven knowledge of online advertising techniques (Social Media, SEO, SEM, Email Marketing, etc.)
Experience working with cross-functional teams
Working knowledge of analytics platforms (e.g., Omniture, Google Analytics) and marketing KPIs
Understanding of agency financial processes
Strong project management skills
Excellent communication and interpersonal abilities
Proficiency in MS Office suite (Outlook, Excel, PowerPoint, Word)

Core Competencies
Thorough understanding of interactive and general marketing principles
Initiative and innovation in problem-solving
Ability to facilitate and evaluate effective communication strategies
Strong leadership potential and team management skills
Adaptability to a fast-paced, dynamic work environment
Meticulous attention to detail
Eagerness to learn and lead client businesses

Benefits
Comprehensive health and dental insurance
401(k) retirement plan with company match
Flexible spending accounts (commuter and child care benefits)
Paid vacation and holidays
Competitive salary and employee referral bonus
Long-term disability and life insurance
Vision care discounts
Professional development opportunities
Modern, open-loft office space
Free healthy snacks, coffee, and teas
Engaging office culture and events
Overdrive Interactive is an Equal Opportunity Employer. Please include salary requirements with your application. No phone calls, please. For more information about our agency, visit www.overdriveinteractive.com



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