Senior Living Sales Director

1 day ago

Carmichael, California, United States Atria Senior Living Full time
Job Opportunity: Senior Living Sales Director

We are seeking a highly motivated Senior Living Sales Director to join our team at Atria Senior Living. This is an exciting opportunity for someone who wants to make a difference in the lives of seniors.

About Us:

Atria Senior Living is a leading provider of senior living communities that offer a range of services and amenities designed to enhance the lives of our residents. We strive to create a supportive and inclusive environment where employees can thrive in their work, helping our residents thrive in their homes.

Job Summary:

The Senior Living Sales Director will be responsible for achieving and exceeding revenue/sales targets by developing and maintaining strong relationships with referral sources, promoting the leasing and marketing success of the community, and ensuring smooth hand-offs of committed customers to other departments. The ideal candidate will have a proven track record of sales success and excellent communication skills.

Responsibilities:

  • Spend over 50% of time outside of the community generating inquiries to meet and exceed monthly and quarterly revenue targets.
  • Generate inquiries and move-ins from targeted referral sources by developing and maintaining relationships with health care providers, hospitals, rehabilitation facilities, retirement and estate planners, real estate service providers, senior organizations, and local civic groups/leaders.
  • Collaborate with Executive Director to forecast move-ins accurately.
  • Facilitate training and continuous in-servicing for all community staff on handling inquiry calls and conducting tours.
  • Ensure responses to inquiries are handled properly, timely, and with follow-up, demonstrating sense of urgency regarding occupancy rates.
  • Position Executive Director or Resident Services Director as local experts on aging through facilitating introductions, joint sales calls, and strategic sales & marketing events.
  • Develop and maintain strong relationships with national and local referral agencies.
  • Quickly engage new inquiries on the phone and in person, guiding them towards a sale.
  • Follow-up with in-home visits to potential residents or at locations of influencers.
  • Build relationships with inquiries and potential residents through discovery, listening with empathy, and asking follow-up questions.
  • Maintain accurate records in the community's Customer Relationship Management database by collecting and entering information about new inquiries and creating prompt, creative, and personal next steps after each interaction.
  • Create extraordinary customer experiences through home visits, hospital/rehab visits, personalized tours, and personal follow-ups.
  • Work with Executive Director to develop and implement a rolling 90-day Sales and Marketing Plan.
  • Manage and monitor community marketing budget, operating within established guidelines.
  • Help Executive Director recognize first impressions and rent-ready apartment challenges/opportunities.
  • Ensure smooth hand-off of committed customers to other departments for care assessment and lease due diligence.
  • Monitor market and competition of other senior living communities outside of Atria.
  • Create engaging events for inquiries and local influencers, both inside and outside the community.
  • Serve as a resource, educating and providing information to those advising seniors on health and alternative living options.

Qualifications:

  • One (1) or more years of related sales experience.
  • Bachelor's degree from a four-year college or university preferred.
  • Strong customer service skills, basic financial knowledge of revenue and profitability, computer and electronic file management skills, and organizational skills required.
  • Ability to maintain confidentiality and multi-task.
  • Flexibility to work evenings, weekends, and holidays, with driving responsibilities (may use Company-provided vehicle and/or personal vehicle).
  • Valid driver's license required.

Benefits:

  • Paid holidays and PTO.
  • Annual anniversary rewards dependent on classification.
  • Health, Dental, Vision, and Life Insurance benefits package.
  • Retirement Savings Plan / 401(k) employer match.
  • Tuition reimbursement (U.S.-based communities).

Salary Information:

The estimated salary for this position is $68,275 - $75,474 per year, depending on prior work history and experience. Schedule: Sunday - Thursday.

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