Marketing Strategist

1 week ago

Lexington, United States PROMEDICAL Full time

We are seeking a Marketing Strategist who will be the key player responsible for all marketing objectives and will develop a cohesive and profitable marketing strategy for PROMEDICAL. This position involves a variety of responsibilities, including designing digital marketing campaigns, performing market research, and understanding the target audience.

Responsibilities:

Set specific marketing goals

Design and implement marketing strategies aligned with business targets

Develop digital campaigns to increase web traffic

Analyze sales and marketing metrics

Forecast market trends

Research market to identify new opportunities

Generate innovative ideas to promote our brand and our products

Ensure brand consistency through all marketing channels

Establish a strong, long-term web presence

Requirements:

Proven work experience as a Marketing Strategist

Demonstrable experience with marketing campaigns and web technologies (e.g., online tools and social media)

In-depth knowledge of CRM software and Content Management Systems

Familiarity with SEO/SEM and Google Analytics

Understanding of web design

Excellent communication skills (verbal and written)

Strong analytical skills

BS degree in Marketing or relevant field

If you are a creative, purposeful professional, we would like you to be part of our team and share innovative ideas to achieve our targets. You should be able to increase our market share and ensure brand consistency. A three-day work week (8hrs. per day). Work location is flexible, but some days, as needed, work will be required in our Lexington, MA office

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