Digital Marketing Manager

1 week ago

Herndon, United States Addison Group Full time

We are seeking an innovative and results-driven Marketing Manager to lead our marketing initiatives, develop effective strategies, and drive brand growth. The ideal candidate has a strong background in digital marketing, content strategy, and campaign management and will play a pivotal role in shaping our brand identity, expanding market reach, and optimizing campaigns to achieve business objectives.

An ideal candidate would:

  • Have website management experience to include but not limited to SEO/SEM, content strategy, & CRO (conversion rate optimization)
  • Have experience working with E-commerce platforms such as Magento, WooCommerce, and/or Shopify
  • Have experience in designing, developing, and implementing Digital Marketing strategies
  • Have experience with campaign management for e-commerce businesses
  • Have experience with developing and implementing demand-generation strategies for campaigns and sales growth
  • Has experience analyzing metrics and KPIs using Google Analytics
  • Has a minimum of 5 years of experience & a completed bachelors degree
  • Marketing related certifications

Key Responsibilities:

  • Strategy Development: Design and execute comprehensive marketing strategies that align with the companys overall goals, target audience, and brand vision.
  • Campaign Management: Lead the planning, creation, and execution of multi-channel marketing campaigns, including digital, email, social media, and content marketing, to drive engagement and conversions.
  • Content Strategy & Management: Oversee content strategy to ensure messaging is consistent, compelling, and aligned with brand objectives. Collaborate with the content team to produce high-quality content across platforms.
  • Digital Marketing: Utilize SEO, SEM, PPC, social media, and other digital marketing tactics to enhance brand visibility and attract qualified leads.
  • Market Research & Analysis: Conduct research to understand industry trends, competitor activities, and customer preferences; leverage insights to refine strategies and enhance campaigns.
  • Brand Development: Work closely with the design and communications teams to ensure cohesive branding, messaging, and visual identity across all marketing materials.
  • Performance Analytics & Reporting: Use analytics tools (e.g., Google Analytics, HubSpot) to monitor campaign performance, track KPIs, generate reports, and provide actionable insights for continuous improvement.
  • Budget Management: Oversee the marketing budget to ensure resources are allocated effectively and campaigns are executed within budget constraints.
  • Team Leadership & Collaboration: Manage and mentor a team of marketing specialists, and collaborate with sales, product, and customer success teams to align on strategies and support broader organizational goals.

Minimum Qualifications:

  • Education: Bachelors degree in Marketing, Business, Communications, or a related field.
  • Experience: 5+ years in a marketing role, with at least 2 years in a managerial capacity.
  • Technical Skills: Strong proficiency in digital marketing tools, including SEO, PPC, CRM software, and analytics platforms.
  • Analytical Abilities: Ability to interpret data, generate insights, and adapt strategies to meet changing market conditions and business needs.
  • Communication & Leadership Skills: Exceptional written and verbal communication skills, proven to lead and inspire a team.

Preferred Qualifications:

  • Experience with content management systems (CMS) and marketing automation platforms.
  • Certifications in Google Analytics, HubSpot, or other relevant digital marketing fields.
  • A Masters degree in Marketing or an MBA is a plus.

  • Digital Marketing Manager

    1 month ago

    Herndon, United States XL Recruitments Ltd Full time

    SALARY - $85K BASICBONUSBENEFITSWe are seeking a dynamic Digital Marketing Manager specializing in website management, e-commerce strategies, and demand generation. This role will be instrumental in enhancing our online presence, optimizing user experience, driving e-commerce sales, and generating demand through effective digital marketing initiatives. The...

  • Digital Marketing Manager

    4 weeks ago

    Herndon, United States Addison Group Full time

    We are seeking an innovative and results-driven Marketing Manager to lead our marketing initiatives, develop effective strategies, and drive brand growth. The ideal candidate has a strong background in digital marketing, content strategy, and campaign management and will play a pivotal role in shaping our brand identity, expanding market reach, and...

  • Digital Marketing Manager

    1 month ago

    Herndon, United States Addison Group Full time

    We are seeking an innovative and results-driven Marketing Manager to lead our marketing initiatives, develop effective strategies, and drive brand growth. The ideal candidate has a strong background in digital marketing, content strategy, and campaign management and will play a pivotal role in shaping our brand identity, expanding market reach, and...

  • Digital Marketing Specialist

    2 months ago

    Herndon, United States Addison Group Full time

    This role is only confirmed to be a 3-month contract. Candidates must be able to work a hybrid schedule. A qualified candidate would have email marketing experience (HubSpot, Mailchimp), Google Ads experience, hands-on experience with CMS and/or website management, and digital marketing tools (Google Analytics, SEO, Social Media platforms)Essential Functions...

  • Digital Media

    1 week ago

    Herndon, United States ManTech International Corporation Full time

    Description & Requirements ManTech is seeking a motivated, experienced and goal driven Digital Media & Influencer Marketing Manager to join our team onsite in Herndon, VA. This will be an early to mid-career marketing rockstar who is digitally savvy and focuses on developing an influence eco-system. Responsibilities include but are not limited to: Create...

  • Digital Marketing Manager

    1 month ago

    Herndon, VA, United States XL Recruitments Ltd Full time

    SALARY - $85K BASICBONUSBENEFITSWe are seeking a dynamic Digital Marketing Manager specializing in website management, e-commerce strategies, and demand generation. This role will be instrumental in enhancing our online presence, optimizing user experience, driving e-commerce sales, and generating demand through effective digital marketing initiatives. The...

  • Digital Marketing Manager

    1 month ago

    Herndon, VA, United States Addison Group Full time

    We are seeking an innovative and results-driven Marketing Manager to lead our marketing initiatives, develop effective strategies, and drive brand growth. The ideal candidate has a strong background in digital marketing, content strategy, and campaign management and will play a pivotal role in shaping our brand identity, expanding market reach, and...

  • Digital Media Marketing Specialist

    1 week ago

    Herndon, Virginia, United States ManTech International Corporation Full time

    ManTech International Corporation is a leading provider of technology and innovation solutions to the federal government. We are seeking a highly motivated and experienced Digital Media Marketing Specialist to join our team in Herndon, VA.Job SummaryThe Digital Media Marketing Specialist will be responsible for creating engaging content across multiple media...

  • Automotive Digital Marketing Specialist

    1 week ago

    Herndon, Virginia, United States Team Velocity Full time

    This entry-level role offers an exciting opportunity to join a dynamic team as an Automotive Digital Marketing Specialist.About Team Velocity:We are a SaaS technology provider serving the automotive industry with an omni-channel marketing automation platform and retailing solutions for OEMs and dealerships nationwide.Your Key Responsibilities:Analyze,...

  • Marketing Manager

    1 month ago

    Herndon, United States Mondo Full time

    Position SummaryWe are seeking an experienced, results-driven Marketing Manager to join our Herndon, VA office. In this role, you will drive demand generation and manage end-to-end campaign execution, collaborating closely with global and regional marketing leaders, sales, and external partners to elevate our brand and customer success.Key...

  • Sr Manager, Digital Business Management

    1 week ago

    Herndon, United States Disability Solutions Full time

    At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and...

  • Digital Optimization Testing Manager, Broadband

    3 weeks ago

    Herndon, United States Disability Solutions Full time

    At T-Mobile, we invest in YOU! Our Total Rewards Package ensures that employees get the same big love we give our customers. All team members receive a competitive base salary and compensation package - this is Total Rewards. Employees enjoy multiple wealth-building opportunities through our annual stock grant, employee stock purchase plan, 401(k), and...

  • Digital Marketing Assistant

    7 days ago

    Herndon, Virginia, United States Stelvio Group Full time

    About the RoleWe are seeking an experienced Marketing Administrator to join our team at Stelvio Group. As a key member of our marketing team, you will be responsible for developing and executing marketing campaigns to promote our data backup services.Key Responsibilities:Develop and implement comprehensive marketing plans to drive business growth and...

  • Digital Advertising Product Manager DSP

    2 weeks ago

    Herndon, United States Cox Communications Full time

    Cox Communications is seeking a Digital Advertising Product Manager to support its Cox Media team. As part of the Cox Media Product Management and Development Team, the Digital Advertising Product Manager is responsible for comprehensive lifecycle management of assigned advertising products within Cox Media's local advertising portfolio including but not...

  • Senior Manager of Marketing-Intelligence Sector Campaigns

    1 week ago

    Herndon, United States ManTech International Corporation Full time

    Description & Requirements ManTech is seeking a strategic marketing professional to join the ManTech marketing team as the Intelligence Sector campaign strategist lead. In this role, you will focus on campaign development and execution supporting the growing Intel sector market for ManTech. Help to make a personal impact to ManTech's brand and business...

  • Senior Manager of Marketing-Federal Civilian Sector Campaigns

    7 days ago

    Herndon, United States ManTech International Corporation Full time

    Description & Requirements ManTech is seeking a strategic marketing professional to join the ManTech marketing team as the Federal Civilian campaign lead strategist. In this role, you will create and implement ManTech's high-tech, high-end systems engineering and emerging tech innovation and capabilities with current and future government clients, focusing...

  • Federal Sector Marketing Campaign Manager

    1 week ago

    Herndon, Virginia, United States ManTech Full time

    We are seeking a highly skilled marketing professional to lead our Federal Civilian sector campaign strategy at ManTech.Job OverviewAs the Senior Manager of Marketing-Federal Civilian Sector Campaigns, you will be responsible for creating and implementing high-impact marketing campaigns that engage and influence government clients and prospects.About This...

  • Senior Manager of Marketing-Federal Civilian Sector Campaigns

    1 week ago

    Herndon, United States ManTech International Corporation Full time

    Description & Requirements ManTech is seeking a strategic marketing professional to join the ManTech marketing team as the Federal Civilian campaign lead strategist. In this role, you will create and implement ManTech's high-tech, high-end systems engineering and emerging tech innovation and capabilities with current and future government clients, focusing...

  • HR Digital Project Manager-

    2 weeks ago

    Herndon, United States Airbus Americas Full time

    Airbus is committed to providing reasonable accommodations as an Equal Opportunity Employer to applicants with disabilities. If you require assistance or an accommodation to complete your application, please contact us at USCareers@airbus.com Notice: Know Your Rights: Workplace Discrimination is Illegal Notice: Pay Transparency Nondiscrimination (English)...

  • HR Digital Project Manager-

    2 weeks ago

    Herndon, United States Airbus Full time

    Airbus is committed to providing reasonable accommodations as an Equal Opportunity Employer to applicants with disabilities. If you require assistance or an accommodation to complete your application, please contact us at USCareers@airbus.com Notice: Know Your Rights: Workplace Discrimination is Illegal Notice: Pay Transparency Nondiscrimination (English)...