Marketing Director

1 week ago

Newton, United States ShipIn Systems Inc Full time
Job Description:

About ShipIn:

At ShipIn Systems, we are driving operations for the leaders in the maritime industry through our Visual Fleet Management Platform. With patented computer vision applications and real-time visual analytics, ShipIn's platform proactively alerts shipowners, managers, and seafarers to activity onboard to improve safety and drive more efficient operations to modernize the global supply chain.

Position Description:

We are looking for a results-oriented Marketing Director specializing in performance marketing to lead our efforts in driving customer acquisition and revenue growth. You will play a central role in shaping and executing a data-backed marketing strategy that maximizes lead generation, conversions, and ROI. This role requires close collaboration with cross-functional teams to align on strategic marketing initiatives that support our overall business goals.

Key Responsibilities:
  • Design and implement a multi-channel performance marketing strategy, utilizing paid search, display, social, SEO, email marketing, and affiliate channels to drive high-quality leads and conversions.
  • Plan, execute, and continuously refine campaigns, leveraging testing and analysis to improve performance metrics such as CPA, LTV, and ROI.
  • Use analytics tools (e.g., Google Analytics, HubSpot, Tableau) to analyze performance, create actionable insights, and make data-driven optimizations for better campaign results.
  • Oversee the performance marketing budget, making strategic allocations to achieve maximum impact within budgetary guidelines.
  • Drive growth through innovative marketing strategies, including A/B testing, landing page optimization, funnel management, and new channel exploration.
  • Partner with Sales, Product, and Customer Success teams to ensure marketing efforts are aligned with go-to-market strategies, product messaging, and customer insights.
  • Ensure that performance marketing aligns with brand positioning and messaging across all channels to deliver a cohesive experience for customers.
Qualifications / Experiences:
  • 5+ years in B2B SaaS marketing with a focus on performance marketing.
  • Proficient in performance marketing tools and platforms, including Google Ads, LinkedIn Ads, CRM systems, and analytics tools like HubSpot, Salesforce, and Google Analytics.
  • Strong quantitative skills and a data-focused approach to campaign optimization, with a proven track record in improving key performance metrics.
  • Ability to translate marketing objectives into actionable plans, think creatively about growth opportunities, and adapt to evolving market conditions.
  • Strong communication skills, with experience presenting insights and marketing outcomes to executive teams.
Preferred Qualifications:
  • Experience with advanced marketing methods like account-based marketing (ABM) and marketing automation.
  • Familiarity with multi-channel attribution and customer journey mapping.
  • Knowledge of best practices in SaaS marketing, especially in demand generation and lead nurturing.


Working Place:

Newton, MA, USA

  • Senior Enterprise Solutions Marketing Director

    1 week ago

    Newton, Massachusetts, United States Ascensus Full time

    About the RoleWe are seeking a seasoned marketing leader to join our Ascensus team as a Senior Enterprise Solutions Marketing Director. This key commercial position will drive growth of the Enterprise Solutions business with targeted clients through strategic marketing initiatives.

  • Director of Admissions and Marketing

    3 weeks ago

    Newton, United States Newton Health Care Center Full time

    Newton Health Care Center - Location: Newton Health Care Center, Newton, IA  Newton Health Care Center, a trusted name in skilled nursing and rehabilitation, is seeking a dynamic and experienced Director of Admissions and Marketing to join our dedicated team.Situated in the heart of Newton, IA, our facility is committed to delivering exceptional care and...

  • Senior Director, Performance Marketing-hybrid

    1 week ago

    Newton, United States Bright Horizons Full time

    The Senior Director of Performance Marketing is responsible for leading performance marketing initiatives. This role will be pivotal in driving center leads and enrollments and supporting benefits registration and utilization through data-driven strategies. The Senior Director of Performance Marketing will oversee a team of marketing professionals and...

  • Marketing Director

    1 week ago

    Newton, United States ShipIn Systems Inc Full time

    Job Description: About ShipIn:At ShipIn Systems, we are driving operations for the leaders in the maritime industry through our Visual Fleet Management Platform. With patented computer vision applications and real-time visual analytics, ShipIn's platform proactively alerts shipowners, managers, and seafarers to activity onboard to improve safety and drive...

  • Senior Director of Product Marketing

    2 months ago

    Newton, Massachusetts, United States Bright Horizons Full time

    About the RoleBright Horizons is seeking a highly motivated and passionate Senior Director of Product Marketing to play a critical role on its Marketing team. This individual will be an inspiring leader, a skilled cross-functional collaborator, an expert communicator, and a true subject matter expert on the topics of go-to-market strategies, product...

  • Sales and Marketing Move-In Coordinator

    4 weeks ago

    Newton, Massachusetts, United States United Methodist Communities at Bristol Glen Full time

    Job Summary:We are seeking a highly skilled Sales and Marketing Move-In Coordinator to join our team at United Methodist Communities at Bristol Glen. As a key member of our sales and marketing team, you will be responsible for supporting the efforts of the Director of Sales and Marketing and the Sales Counselor in all areas of sales, marketing, and event...

  • Strategic Growth Marketing Leader

    6 days ago

    Newton, Massachusetts, United States ShipIn Systems Inc Full time

    About ShipIn SystemsWe are a leading Visual Fleet Management Platform provider, driving operations for maritime industry leaders through patented computer vision applications and real-time analytics. Our platform proactively alerts shipowners, managers, and seafarers to onboard activity, improving safety and efficiency in global supply chain operations.Job...

  • Senior Director, Performance Marketing-hybrid

    14 hours ago

    Newton, MA, United States Bright Horizons Family Solutions Full time

    The Senior Director of Performance Marketing is responsible for leading performance marketing initiatives. This role will be pivotal in driving center leads and enrollments and supporting benefits registration and utilization through data-driven strategies. The Senior Director of Performance Marketing will oversee a team of marketing professionals and...

  • Sales and Marketing Move-In Coordinator

    1 month ago

    Newton, United States United Methodist Communities at Bristol Glen Full time

    Sales and Marketing Move-In CoordinatorFull Time Days | 8am-4:30pm | Monday-FridayUnited Methodist Communities has been certified A Great Place to Work for the 7th year in a row, 87% of our team members say they feel they make a difference in the work that they do at UMC!United Methodist Communities is currently seeking a Sales and Marketing Move-In...

  • Sales and Marketing Leadership Position at United Methodist Communities

    7 days ago

    Newton, New Jersey, United States United Methodist Communities at Bristol Glen Full time

    Lead Sales and Occupancy Growth as Director of Sales and MarketingWe are seeking a dynamic Director of Sales and Marketing to lead our sales team at United Methodist Communities at Bristol Glen in Newton, NJ.Salary: Up to $89,674/year; based on experienceJob DescriptionThe successful candidate will be responsible for driving sales and occupancy growth,...

  • Director of Human Resources MA

    6 days ago

    newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team. Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average...

  • Director of Human Resources MA

    2 weeks ago

    newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team. Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average...

  • Director of Human Resources MA

    2 weeks ago

    Newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team.Is this your next job Read the full description below to find out, and do not hesitate to make an application.Highlights of the Director of Human Resources position: Property management company...

  • Global Sales Director

    6 days ago

    Newton, Massachusetts, United States City of Newton, Massachusetts Full time

    As a seasoned sales professional, you will play a pivotal role in driving revenue growth and expansion within the luxury travel industry. Reporting to our Global Sales Director, Business Travel, you will be responsible for managing key accounts and developing targeted strategies to maximize market share.We are seeking a motivated and self-led individual with...

  • Creative Financial Staffing | Director of Human Resources MA | newton, ma

    5 days ago

    newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team. Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average...

  • Creative Financial Staffing | Director of Human Resources MA | newton, ma

    2 weeks ago

    newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team. Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average...

  • Creative Financial Staffing | Director of Human Resources MA | newton, ma

    6 days ago

    newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team. Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average...

  • Creative Financial Staffing | Director of Human Resources MA | newton, ma

    6 days ago

    Newton, United States Creative Financial Staffing Full time

    Creative Financial Staffing has partnered with a well-known property management company outside of Boston to identify a Director of Human Resources to join their team.Highlights of the Director of Human Resources position: Property management company providing services for residential properties from ultra-luxury to affordable housing with an average client...

  • Director – Global Travel Industry Sales

    3 weeks ago

    Newton, United States City of Newton, Massachusetts Full time

    Job Description SummaryReporting to Global Sales Director, Business Travel; the Director, Travel Industry & Leisure Sales, is responsible for managing targeted, key accounts. He/She is accountable for developing key account plans for these top producing and target accounts, maximizing market share, identifying and developing new key accounts within their...

  • Chief Creative Officer, Marketing Campaigns

    7 days ago

    Newton Center, Massachusetts, United States Beacon Wellness Brands Full time

    Beacon Wellness Brands is a leading intimate wellness, beauty, and personal care company headquartered in the United States.We are seeking an experienced Creative Director of Marketing to join our team. As a key member of our marketing leadership, you will be responsible for developing and executing creative strategies that drive brand growth and...