Associate Creative Director, Pet Portfolio

1 week ago

Lakeville, United States Post Consumer Brands Full time

Business Unit Overview:

Headquartered in Lakeville, Minn., Post Consumer Brands, a business unit of Post Holdings, Inc., is dedicated to providing people and their pets with delicious food choices for every taste and budget. The companys portfolio includes beloved brands such as Honey Bunches of Oats, PEBBLES, Grape-Nuts and Malt-O-Meal cereal, and Peter Pan peanut butter, as well as Rachael Ray Nutrish, Kibbles n Bits and 9Lives dog and cat food. As a company committed to high standards of quality and to our values, we are driven by one idea: To make lives better by making delicious food accessible for all. For more information about our brands, visit www.postconsumerbrands.com and follow us on LinkedIn for the latest news.

Brand:

Post Consumer Brands recently acquired several iconic pet food brands, venturing into a new market while remaining true to our purpose to provide delicious and accessible food that our consumers love. Were always searching the center store for the next exciting product to add to our portfolio, and right now, were growing and need passionate, driven individuals with diverse perspectives to help us reach greater heights. Thats where you come in. Join a team where your voice is not only heard but valued. Make a real impact on brands enjoyed by millions of people and their pets.

Location Description:

Post Consumer Brands corporate headquarters in Lakeville, Minn. is about 20 miles south of Minneapolis and St. Paul, Lakeville has all the benefits of smaller town living with access to everything a large metropolitan area has to offer. Join more than 400 team members collaborating on the two-building campus to help put breakfast on the tables of millions of consumers in North America.

Responsibilities:

POSITION SUMMARY

The Associate Director is a key leader on the Creative Services team, serving as Design Lead for the growing Pet SBA. This position oversees a team of packaging design managers, designers, copywriters and packaging production specialists along with outside agencies to lead work on brand identity, brand architecture, naming, photography, package design and integrated marketing communications.

The role is also responsible for Posts Pet Creative In-House studio team, who are an integral part of our marketing and branding efforts, creating visually appealing designs that communicate our brand message effectively and consistently across multi-channel marketing. That team develops marketing materials including but not limited to: digital advertisements, social media graphics, email campaigns, brochures, flyers, posters, and promotional materials

This individual facilitates the creation of strong design briefs, executes RFPs in collaboration with Purchasing, and leads the design review process across all of Pet. This role interacts frequently with Brand and Innovation Directors, where he/she is responsible for establishing clarity in the assignment and ensuring design excellence from our agencies and creative partners. Uses leadership skills and ability to influence to drive towards decisions in meetings, but also has hands-on design skills to help support the team as needed. Works closely with Sr. Design Manager, Production Team Lead and the Sr Graphic Designer to ensure design intent is carried through concept to execution on high profile initiatives.

KEY RESPONSIBILITIES

  • Manage the staff/financial resources for key creative assignments for the Pet SBAs, including: Brand Identity, Brand Architecture, Naming, Photography, Package Design
  • Ensures clarity in design briefs, pushing our agency partners for best work that meets the business objective
  • Uses Leadership skills to facilitate effective design reviews with Brand Directors, Innovation Directors and Insights, driving towards decisions with an eye towards key deliverables and launch dates
  • Manages photoshoots in collaboration with agency Art Directors, and works closely with Insights on the development of stimulus, discussion guide and deployment of packaging research
  • Collaborate with copywriters, photographers, videographers and other designers closely on project deliverables. Partner with creative team members and internal stakeholders to understand and deliver on business objectives and effectively turn around feedback.
  • Support/Lead/Develop compelling creative development for the Post Pet brands, following specific brand guidelines and shopper activation strategies.
  • Digital/video experience required.


Qualifications:

Education

  • Bachelors degree required

Experience

  • Minimum 8+ years creative leadership and CPG package design management experience
  • Mentoring and leading others. Creating a positive work environment
  • Agency experience a plus

Key Other

  • Proven expertise in CPG environment driving creative solutions and leading a team
  • Agency management experience
  • Photoshoot management experience
  • Proven leadership skills
  • Strong communication skills
  • Creative development excellence
  • Ability to meet fast paced deadlines
  • Strong verbal and written communication skills
  • Self-starter with proven ability to multi-task
  • Good presenter
  • Strong sense of urgency
  • Proficiency in other Adobe creative suite
  • Proficiency in Excel and PPT
  • Willingness to travel, 15%

Work Location

  • In-office (Lakeville, MN) with a hybrid work schedule

#LI - hybrid

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