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Market Research and Partnership Manager

4 months ago

New Haven, United States Sauder Family Companies Full time

Sauder Manufacturing was founded in 1945 as a Church furniture Company and is a wholly owned by the parent Sauder Woodworking Co. We have a rich history in crafting solid wood into beautiful, enduring, quality furniture and today that is blended with modern technology and a strong customer focus.

Sauder Manufacturing Co. sells in four strategic markets: Healthcare Furniture for Acute Care Hospitals, Education Furniture for colleges and universities, Worship furniture for churches, synagogues, courthouses and funeral homes and finally furniture for human services markets which is a diverse network of agencies providing residential housing to many individuals. At Sauder Manufacturing, how do we do our work----new technology, new products and new ideas----changes constantly---but our values----how we treat our customers, suppliers and each other----never change.

Position Summary:

Market Research + Partnerships Manager - This role is responsible to propose and manage research projects, improve marketing strategy and communications through show planning and PR, and provide sales support while building brand. This role will work closely with the new product development to provide voice of customer research and market trend guidance.

Essential Functions:

Research

Develop research processes to best extract voice of customer ideas, preferences, and needs Observe healthcare settings, attend industry conferences and tradeshows to inform product roadmap decisions with strategic VOC research Analyze customer-related data, provide SWOT and other research as needed Stay abreast of design and product trends, consumer trends, and marketing technology and tools New Product Development

Inform and validate product-related information including concept, design and material finishes through VOC Responsible for supporting product marketing and product launch activities Conference Exhibits and Showroom

Responsible for all conference exhibits and the Merchandise Mart showroom Manage all exhibit contracts including administration, registration, space layouts, graphic and support needs Manage services, vendors, and all outside show suppliers Work with Market Manager to recommend and specify all product and design elements for conference exhibits and permanent or temporary show spaces Ensure VOC and marketing strategies are planned and managed for all conferences and exhibits Attend 4-6 shows each year and support other sales events or exhibit activities Public Relations

Maintain memberships and develop industry partnerships Develop a media strategy for all channels Write and distribute press releases for new product launches and brand initiatives as applicable General

Work closely with the Market Manager and Product Manager to align budgets with strategies and goals Maintain online specification tools such as CET, DesignMix, and others Monitor literature and sample inventory and fulfillment Maintain current customer databases Provide support as needed to Sales and Customer Care Experience and Knowledge Required:

Bachelor's degree in marketing, or equivalent real life business experience required. A minimum of 5 years of experience with a demonstrated track record of accomplishments. Healthcare marketing experience is a plus. Strong background in research and analytical skills. Must have strong time management, organization, and tactical planning skills, good judgment, and be capable of communicating with a diverse range of individuals. Strong aptitude for utilizing software and technology to accomplish job responsibilities. Must be honest/ethical, fast learner, intelligent, and possess a servant leadership heart. Moderate travel, up to 25%. Physical Demands:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is frequently required to see, talk or hear. The employee frequently is required to stand; walk; sit; use hands to finger, handle, or feel; and reach with hands and arms. The employee is occasionally required to climb or balance and stoop, kneel, crouch, or crawl. The employee must frequently lift and/or move up to 25 pounds and occasionally lift and/or move more than 50 pounds. Physical activities include uncrating, moving and placement of both furniture samples and marketing materials for photo shoots, trade shows or set-up for sales presentations.

Moderate travel is required.

Work Environment:

The work environment characteristics described are representative of those encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The noise level in the work environment in the office is moderate; however, while at an installation, tradeshow, or customer's location level could vary considerably.

Equal Opportunity/Affirmative Action Employer M/F/Disabled/Veteran

Specific Outcomes to be Delivered:

Health and Safety

Active Steward of Safety within the department and in the Business Unit by providing proactive solutions to projects and implementations, and reactive measures to adherence of policies and procedures.

Leadership

Model the Company's Leadership Values and develop a strong collaborative and engaged team-based culture.

Collaboration

Be an effective member of the business unit and maintain alignment with peers and direct reports towards current state of projects and future state of business needs.

Talent Development

Supports and encourages the continual development of individuals in the business unit with the goal of talent retention and meeting future business requirements by promoting appropriate training and development initiatives.

Strategy

Provide the Business Unit with the services required to support our business plan including forecasts and market insights.

Planning

Develop and execute a business strategy for the business unit that builds market leadership; establish a positive brand image and achieve profitable sustainable growth.

Financial

Assist with the Development of business unit financial plans. Implement, and communicate business unit financial plans, with clear articulation of the business unit's long and short-term goals. Manage resources to meet or exceed customer expectation working within financial targets. Ensure clear articulation of the product scope and market justification for the new product.

Control

Make recommendations to support new product development, production planning, and procurement to ensure successful product launches.

Customer Service

Provide market information that helps us ensure the highest level of customer care is consistently provided in both products and services.

Quality, Environment, Continuous Improvement

Ensure policies, procedures, and practices enable the business unit to perform safely, effectively, and efficiently, direct and support safety, quality, continuous improvement, environmental, and sustainability initiatives.

Compliance

Ensure the organization complies with all Federal, state, and local laws, ordinances, rules, regulations, statutory requirements, and ethical considerations as it relates to the scope of this role.

Salary starts at $60,000, dependent on experience.

Full benefits package includes medical, prescription, dental and vision coverage with company contribution towards Health Savings Account (HSA), 10 paid holidays per year, paid vacation from weekly accrual, 401(k) match and profit sharing plan, disability coverage, life insurance, pay for performance increases, tuition reimbursement, advancement opportunity, Sauder Village membership, employee referral bonus and a sweet furniture discount

Equal Opportunity/Affirmative Action Employer M/F/Disabled/Veteran

Other details

Job Family SMC-Salary Pay Type Salary Travel Required Yes Travel % 25

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