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Digital Marketing Manager
4 months ago
Creative marketing professional. Goal-driven. Strong work ethic. Analytical. Is this you? Then join our team on our journey and become instrumental in our growth. Now hiring in Waltham – Digital Marketing Manager
From generating leads via inbound and outbound activities to creating visual content to planning events and analyzing marketing metrics, this is a full-time, on-site role, for a marketing professional who thrives in a startup environment.
Key Responsibilities:
• Plan and execute digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
• Measure and report on the performance of all digital marketing campaigns
• Develop graphical, video and copy-based marketing assets
• Write, publish and promote blog posts
• Plan, coordinate, promote and analyze event and trade show activities
• Manage WordPress-based website
Key Requirements
Previous marketing experience at a SaaS company
Experience with Pardot or equivalent marketing automation platform, including ability to run A/B tests to continuously improve results
Demonstrated ability to write email copy that drives conversion
Very proficient with Photoshop and video creation tools, with strong understanding of design and layout
Organizational and time management skills for managing multiple, diverse and sometimes conflicting activities
Solid knowledge of website analytics tools (e.g., Google Analytics, SEMrush)
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement
Compensation:
At OnPage, we offer a great total compensation package including competitive base salary and bonus plan based on meeting quarterly goals; medical and dental plan; life insurance; LT & ST disability insurance; 401(K) plan with employer match; paid holidays, vacation and sick days; free snacks; healthy work-life balance.
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OnPage corporation provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability or genetics. In addition to federal law requirements, OnPage Corporation complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.
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