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Digital Content Specialist
3 months ago
Position Summary
A company in the health and wellness space is looking to bring on a Digital Content Specialist. This person will be responsible for the build, entry, and management of content on multiple websites and digital marketing platforms. This role works to proofread, route, build, upload, and publish items for business partners, ensuring that content on the site is current, accurate, and translated. They are seeking individuals who have managed content using WordPress, SharePoint, and/or Contentful, or who has similar expertise in similar CMS platforms or with HTML/CSS experience.
Responsibilities:
- Manage, schedule, and publish product, informational, and marketing content for various business units and company launches.
- Enter and modify text and image content into Contentful, our Content Management System (CMS), to fit pre-existing HTML & CSS components or WYSIWYG content model records.
- Edit, update, and review existing web content to ensure it meets our internal digital standards.
- Make image modifications, change resolution, and create contextually appropriate file types using Adobe Photoshop for product launches, events and marketing campaigns.
- Act as primary subject matter expert in user acceptance testing for all digital content and launches.
- Perform on-site search engine optimization (SEO) and metadata updates on our sites’ content on an ongoing basis and identify new opportunities to improve our on-site optimization.
- Partner with our compliance department to ensure web content meets compliance regulations.
- Commit to working together as one team, exceed service expectations by developing positive relationships and treat others with value and respect…always.
- Exhibit an honest and committed effort to delivering as promised, never compromising quality.
- Achieve individual and team goals. Meet deadlines with the resources provided and never compromise ethical standards.
- Seek opportunities for personal and professional development. Attend all company required training and actively participate in development conversations with managers.
Qualifications:
Preferred Education: Bachelor’s Degree in Marketing or related field preferred
Minimum Experience: 2+ years of content management experience or related experience. 1+ years of HTML experience.
Preferred Experience: 3-5 years of content management experience. Working knowledge of Adobe Creative Suite, Google AdWords and SEO/SEM campaigns
