Senior Regional Marketing Manager

1 week ago

Boston, United States Immuta Full time

Immuta enables organizations to unlock value from their cloud data by protecting it and providing secure access. The Immuta Data Security Platform provides sensitive data discovery, security and access control, and data activity monitoring and has deep integrations with the leading cloud data platforms. Immuta is now trusted by Fortune 500 companies and government agencies around the world to secure their data. Founded in 2015, Immuta is headquartered in Boston, MA.

•Customers simplify operations, improve data security, and unlock data's value. Customers include:

Roche - Saved $50M by securely operationalizing data products and saving inventory.

Thomson Reuters - Faster access to Snowflake data and a 60x increase in data usage resulting in greater productivity.

Swedbank - 3x time saved setting up data security and self-service policy authoring. 2x more data use cases. 5x improvement in process efficiency.

JB Hunt - Increased permitted use cases for cloud analytics by 100% by managing access to 100+ databases while achieving cost savings.

•Technology partners include Snowflake, Databricks, AWS, Azure, Google Cloud, and Starburst. Immuta was recognized as the Snowflake Data Security Partner of the Year in June 2023.

•Immuta has been recognized by Forbes as a top American startup employer, by Inc. Magazine and BuiltIn as one of the best workplaces, and by Fast Company as one of the top 50 most innovative companies.

•$267 million in total funding. Lead investors include NightDragon, Snowflake, and Databricks, along with additional funding from ServiceNow, Citi Ventures, Dell Technologies Capital, DFJ Growth, IAG, Intel Capital, March Capital, Okta Ventures, StepStone, Ten Eleven Ventures, and Wipro Ventures.

•A hybrid workplace with offices in Boston, MA; Columbus, Ohio; College Park, Maryland.

ABOUT THE ROLE

As a Senior Regional Marketing Manager - North America, you will play a pivotal role in driving Immuta's growth by building and executing marketing programs that enhance collaboration between our field sales team and strategic partners. This role focuses on driving awareness, engagement, and pipeline development by aligning field marketing strategies with our partner ecosystem to ensure impactful results. You will work closely with our sales, marketing, and partner teams to create and implement regional marketing initiatives that enable our sales teams to win in the field. This position will report to the Senior Director, Global Partner & Regional Marketing and offers an exciting opportunity to develop programs that directly influence revenue generation.

This role is ideal for someone who thrives in a fast-paced environment, enjoys collaborating closely with sales teams and partners, and is passionate about driving the strategy and execution of impactful marketing programs across North America that shape the future of data security.

WHAT YOU'LL DO

Pipeline Growth & Territory Health:

    • Develop and implement comprehensive field marketing strategies that drive sales pipeline growth, enhance engagement with enterprise accounts, and strengthen territory performance across regional markets.
    • Stay on top of market trends and industry best practices to continuously innovate and improve marketing programs.
    • Support the broader marketing and sales goals by aligning partner marketing efforts with company-wide initiatives and campaigns.
Event Strategy:
    • Manage Immuta-branded field events. partner market-with & co-sponsored events and participate in third-party conferences.
    • Ensure all marketing efforts align with key business objectives and deliver impactful customer engagements to boost Immuta's market presence, drive partner awareness and generate demand.
    • Own the execution of field events, including regional conferences, workshops, and partner co-branded initiatives, ensuring seamless logistics and impactful outcomes.
Sales & Partner Alignment:
    • Partner with regional sales teams to identify priority markets, design account-based marketing campaigns, and support demand generation initiatives.
    • Collaborate with field sales and partner teams to build and execute regional marketing activities that drive demand and sales opportunities.
    • Build tailored marketing programs that align with partner and field sales goals, leveraging partner relationships to maximize reach and engagement.
Multi-channel Marketing:
    • Leverage digital marketing tools such as email, social media, ABX tactics and content marketing to expand Immuta's reach and generate qualified opportunities.
    • Collaborate with the content and digital marketing teams to develop collateral, messaging, and digital assets tailored for field and partner engagement.
    • Plan and execute 1:1 Account-Based Experience (ABX) programs, driving targeted engagement and personalized marketing strategies to support regional sales and business growth.
    • Develop and manage marketing strategies, including joint events, webinars, and content marketing initiatives.
Performance Optimization:
    • Utilize data-driven insights and key performance indicators (KPIs) to refine marketing strategies, improve funnel performance, and maximize return on marketing investments.
    • Manage marketing budgets and ensure effective use of resources to deliver high-impact campaigns.
    • Track, analyze, and report on the success of marketing campaigns and events, using data-driven insights to optimize future efforts.
    • Serve as the primary point of contact for the North American Sales Team, managing regional goals and pipeline targets.
WHAT YOU'LL BRING:
    • 5+ years of experience in demand generation or field marketing in B2B tech, preferably within the data industry.
    • Proven experience in developing and executing partner marketing strategies that drive measurable business outcomes.
    • Strong understanding of the B2B marketing landscape, including experience with ABM, demand generation, and event marketing.
    • Excellent project management and organizational skills with the ability to manage multiple programs and priorities simultaneously.
    • Ability to build and maintain strong relationships with internal stakeholders and external partners.
    • Experience with marketing automation platforms (e.g., Pardot, Marketo, HubSpot), CRM (e.g., Salesforce), and event management tools. 6Sense, LinkedIn Campaign Manager a plus.
    • Strong analytical skills with the ability to measure program success and optimize accordingly.
    • Excellent communication skills, both written and verbal, with a focus on collaboration and partnership.
    • A passion for innovation, creative problem-solving, and continuously improving processes.


Benefits

At Immuta, our goal is to help bridge the gap between personal and professional growth, so that our team members can be well and thrive personally and professionally. After all, great professional success stories rarely happen without great personal success stories Our generous benefits package given to all full time employees includes:

- 100% employer paid Healthcare (Medical, Dental, Vision) premiums for you and your dependents (including Domestic Partners)

- 100% employer paid mental wellness platform for you and your dependents

- Stock Options

- Wellness perks (100% employer paid Whoop fitness band and subscription)

- Paid parental leave (Both Maternity and Paternity)

- Unlimited Paid time off (U.S. based positions)

- Learning and Development Resources

Immuta provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, national origin, marital status, age, disability (including disability due to pregnancy) or genetics, protected veteran status, or any other characteristic protected by law. Immuta complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment.

NOTICE TO THIRD PARTY RECRUITERS: Immuta does not accept candidates from third party recruiters. All candidates submitted through are considered to be submissions by the candidate and no submission will obligate Immuta to pay any third party for the referral or hiring of a candidate.

  • Senior Marketing Manager

    4 weeks ago

    boston, United States TechYard Recruitment Full time

    Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and...

  • Senior Marketing Manager

    1 month ago

    Boston, United States TechYard Recruitment Full time

    Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and...

  • Senior Marketing Manager

    4 weeks ago

    boston, United States TechYard Recruitment Full time

    Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and...

  • Senior National and Regional Account Manager

    3 months ago

    Boston, United States InsideHigherEd Full time

    DescriptionSenior National and Regional Account ManagerJoin the MGH Institute of Health Professions (IHP), a regionally accredited higher education institution founded by Massachusetts General Hospital and the only degree member of Mass General Brigham. We are seeking a motivated, collaborative, and team-oriented professional with excellent organizational...

  • Senior Marketing Manager

    4 weeks ago

    Boston, MA, United States TechYard Recruitment Full time

    Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and...

  • Senior Marketing Manager

    1 month ago

    Boston, MA, United States TechYard Recruitment Full time

    Ready to help redefine the Content Managment space? We’re looking for a Senior Marketing Manager to lead the North American marketing division and drive brand growth across the region. You’ll take on a hands-on, strategic role, working closely with sales and cross-functional teams to create a powerful marketing pipeline, increase brand awareness, and...

  • Senior Marketing Manager, Pursuit Marketing

    4 weeks ago

    Boston, United States Suffolk Construction Full time

    Senior Marketing Manager, Pursuit Marketing ID: 2024-8287 Job Location: US-MA-Boston Type: Regular Full-Time Category/Department: Pursuit Marketing Overview About Suffolk Suffolk is a national enterprise that builds, innovates and invests. Suffolk is an end-to-end business that provides value throughout the entire project lifecycle by leveraging its core...

  • Senior Marketing Manager, Global Basketball

    4 weeks ago

    Boston, United States New Balance Athletics, Inc. Full time

    Who We Are:Since 1906, New Balance has empowered people through sport and craftsmanship to create positive change in communities around the world. We innovate fearlessly, guided by our core values and driven by the belief that conventions were meant to be challenged. We foster a culture in which every associate feels welcomed and respected, where leaders and...

  • Sales And Marketing Representative

    8 months ago

    Boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Sales And Marketing Representative

    2 months ago

    boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Sales And Marketing Representative

    2 months ago

    boston, United States P.E.A.K. Marketing Full time

    **Urgently Hiring**Overview Of Position:We are seeking Sales and Marketing Representatives to help our organization with expansion efforts. The ideal candidate is motivated to lead and has a great student mentality, organizational skills, and work ethic. This position is fully trained with opportunities for growth and advancement. We ensure our Sales and...

  • Regional Manager

    7 days ago

    Boston, United States Boston Scientific Full time

    The Regional Manager (RM), for the Intracept Team, within the Neuromodulation Division, is responsible for leading, managing and mentoring a team of sales professionals to meet or exceed company set sales goals. The RM will collaborate with senior ma Regional Manager, Manager, Sales Leader, Marketing Manager, Healthcare, Patient Care, Business Services,...

  • Regional Manager

    7 days ago

    Boston, United States Boston Scientific Full time

    The Regional Manager (RM), for the Intracept Team, within the Neuromodulation Division, is responsible for leading, managing and mentoring a team of sales professionals to meet or exceed company set sales goals. The RM will collaborate with senior ma Regional Manager, Manager, Sales Leader, Marketing Manager, Healthcare, Patient Care, Business Services,...

  • Senior Marketing Manager, Pursuit Marketing

    4 weeks ago

    Boston, United States Suffolk Construction Company, Inc. Full time

    Overview: About Suffolk Suffolk is a national enterprise that builds, innovates and invests. Suffolk is an end-to-end business that provides value throughout the entire project lifecycle by leveraging its core construction management services with vertical service lines that include real estate capital investment, design, self-perform construction...

  • Senior Marketing Manager

    22 hours ago

    Boston, United States Kele Companies Full time

    Founded at the birth of the building automation industry in 1983 as Kele & Associates (now Kele Companies), we became the first building automation distributor to offer an all-inclusive platform. Over the next 40 years, Kele Companies has grown into a world class Building Automation Systems distributor with its headquarters remaining strategically located in...

  • Senior Product Marketing Manager

    3 weeks ago

    Boston, United States PathAI Full time

    QualificationsThe ideal candidate is someone who has product management and/or product marketing experience, and comfortable leaning into downstream execution in support of the sales teamBachelor's degree in business administration, marketing, communications, or a related field with 5+ years of experience in brand management or product marketing; or MBA with...

  • Veterinary Regional Sales Manager

    1 month ago

    Boston, United States Mars Incorporated Full time

    Job Description: Veterinary Regional Sales Manager - Major Markets NYC / Boston / DC / Baltimore / Philadelphia The Veterinary Regional Manager - Major Markets will execute defined sales programs to achieve regional sales and financial goals. This position focuses on effective leadership of field sales associates, execution of sales strategy and objectives,...

  • Veterinary Regional Sales Manager

    4 weeks ago

    Boston, United States Mars Incorporated Full time

    Job Description:Veterinary Regional Sales Manager - Major MarketsNYC / Boston / DC / Baltimore / PhiladelphiaThe Veterinary Regional Manager - Major Markets will execute defined sales programs to achieve regional sales and financial goals. This position focuses on effective leadership of field sales associates, execution of sales strategy and objectives, and...

  • Senior Search Marketing Manager

    3 weeks ago

    Boston, United States Boston Consulting Group Full time

    Locations : Canary Wharf | Atlanta | Boston Who We Are Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change,...

  • Senior Search Marketing Manager

    3 weeks ago

    Boston, United States Boston Consulting Group Full time

    Locations: Canary Wharf | Atlanta | BostonWho We AreBoston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business strategy when it was founded in 1963. Today, we help clients with total transformation-inspiring complex change, enabling...