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Product Marketing Manager Iv
4 months ago
**Key Responsibilities**
Upgrades and Used Equipment Product Line Regional Marketing Manager.
Develops complex scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share
Recommends investment decisions for new product development
Conducts complex competitive analysis for specific products or product lines. Drives Red Team Analysis
Assists with complex pricing strategies to build and protect a leadership position in market share while enhancing profit margins and developing marketing tools for successful product introductions
Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
Understands technical and business environments. Assists with the development of strategies to meet business objectives
Supports the Field to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration
Manages release of complex products through the end of their product life cycle
**Functional Knowledge**
- Demonstrates depth and/or breadth of expertise in own specialized discipline or field
**Business Expertise**
- Interprets internal/external business challenges and recommends best practices to improve products, processes or services
**Leadership**
- May lead functional teams or projects with moderate resource requirements, risk, and/or complexity
**Problem Solving**
- Leads others to solve complex problems; uses sophisticated analytical thought to exercise judgment and identify innovative solutions
**Impact**
- Impacts the achievement of customer, operational, project or service objectives; work is guided by functional policies
**Interpersonal Skills**
- Communicates difficult concepts and negotiates with others to adopt a different point of view
**Qualifications**:
**Education**:
Bachelor's Degree
**Skills**:
**Certifications**:
**Languages**:
**Years of Experience**:
4 - 7 Years
**Work Experience**:
Additional Information
**Time Type**:
Full time
**Employee Type**:
Assignee / Regular
**Travel**:
Yes, 25% of the Time
**Relocation Eligible**:
No
**U.S. Salary Range**:
$132,000.00 - $181,500.00
For all sales roles, the posted salary range is the Target Total Cash (TTC) range for the role, which is the sum of base salary and target bonus amount at 100% goal achievement.
Applied Materials is an Equal Opportunity Employer committed to diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, color, national origin, citizenship, ancestry, religion, creed, sex, sexual orientation, gender identity, age, disability, veteran or military status, or any other basis prohibited by law.