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Digital Account Executive
4 months ago
About the job Digital Account Executive Digital Account Executive, Intermark AutomotiveIntermark Automotive seeks a Digital Account Executive to join our growing automotive team In this role, you will help develop, deploy, and track paid and organic digital and social media strategies for clients and internally for Automotive. The position will have rapid growth, commission, and independence opportunity and can be 100% remote and flexible.This role will work directly with Automotive Division President and Account Directors to drive and execute the overall digital strategy. Platforms/needs will include SEO (Google, SEM Rush, Yext), SEM (Google Adwords, Bing), Paid Social (Meta), Programmatic (Adelphic), OTT/OLV (YouTube), Email, Reporting (Google Analytics/Data Studio/Looker/Microsoft BI).The ideal candidate should have a Digital Marketing Degree and general knowledge of the digital media space, and a hunger to learn, earn, and grow in Automotive and beyondPlease have:Positive attitudeHunger to learnSelf-motivationSense of urgencyGood sense of humorGreat Interpersonal communication skills (not just email and Slack)General knowledge of Digital Platforms and ExecutionBachelor in Digital/Marketing3-5 years experience in digital/sales or similar rolePlatform Knowledge Needed:Google Adwords/Analytics/YoutubeGoogle Data Studio/LookerMeta Platform (Paid/Organic Social)SEO Structure and Content (SEM Rush)Microsoft Office SuiteAdelphicConstant ContactTikTok/Snapchat a PlusRoles and Responsibilities:You will lead the charge with all things digital both internally and through vendors. This includes managing digital media plans, creating and tracking budgets, overseeing digital campaigns and providing reports on performance metrics, and proactively communicating that to Account Directors and Clients.Will report to the President of IDD and be responsible to Account Directors/Account ExecutivesWork directly with Account Executives/Clients to implement strategies on digital platformsWork directly with Media team and IDD Leadership to build and implement high-level client digital strategyDevelop automotive digital products to highlight our skills and value alongside vendor partnersMonitor and analyze digital campaigns and provide custom reports on performance metrics.
