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Account Development Specialist- Fine Wine
4 months ago
Overview:
The Account Development Specialist is responsible for maximizing the sales and marketing of Fine Wine supplier brands to a targeted account base through effective planning, selling, merchandising and communication that permits achievement of company and supplier objectives. This role must maintain strong relationships with the key stakeholders/gatekeepers of the supplier accounts and be the ‘go-to’ consultant for the accounts. The Account Development Specialist will be active with in-market events and education.
Responsibilities:- Maximize sales and marketing of supplier brands
- Serve as the expert and resource for the division or group in developing beverage and marketing strategies and plans for growth.
- Researches trends, category and portfolio to ensure that the group or division and company meet goals as established.
- Present new products and beverage offerings, and if necessary, conducting business reviews
- Maintains relationships with influencers and presents new products and cocktail, wine and beer listings or menus.
- Facilitates accounts visits, dinners for dignitaries and supplier representatives by scheduling and preparing accounts to meet the expectations of suppliers and management
- Assist sales team in driving supplier brands
- Develop and deliver training modules to the sales team, customer, and supplier regarding sales trends
- Determines specific needs of individual accounts by analyzing account and surveying for opportunities.
- Establishes merchandising objectives relative to brand priority for each account by understanding company priorities and defining POS needs to the supplier
- Prepares and delivers professional sales presentations to customers by balancing the company’s priorities and customers’ needs.
- Obtains appropriate distribution of supplier brands throughout account base by presenting and selling based on the brands’ features and benefits
- Maintain and build strong relationships with the key stakeholders/gatekeepers of the supplier accounts
- Participate in supplier work-with sales calls.
- Attend educational workshops, reviewing professional publications, establishing personal networks to build and maintain industry knowledge.
- Maintains customer confidence and protects operations by keeping information confidential.
- Maintains a safe and clean working environment by complying with procedures, rules and regulations.
- All other duties as assigned.
- Bachelor’s degree in business administration or similar field preferred
- Minimum of two years in sales or industry related experience, required
- If supporting Fine Wine will require more experience and Fine Wine Accreditation Preferably WSET Level 2 or Similar (CSW, Level II Court of Master Sommeliers)
- Must have a valid driver’s license and be able to operate a motor vehicle; required.
- Ability to hold a Solicitor’s Permit required
- Basic Budget, Sales and Marketing experience
- MS Office skills
Work Conditions and Physical Requirements:
- Frequent hand motion with answering and dialing phones and computer work
- Occasional carrying, overhead reaching and lifting of 15 pounds to perform various duties
- Occasional immediate reaching to perform various office duties
- Occasional standing for short amounts of time to perform various duties
- Occasional walking for short amounts of time to perform various duties
- Extended sitting for long periods of time at desk or workstation
- Minimal squatting or bending to perform various duties
- Occasional Climb Stairs
