Manager of Digital Merchandising

2 weeks ago

delray beach, United States PetMeds® | PetCareRx® Full time

Join our PetMeds/PetCareRX (“PETS”) team as the Manager of Digital Merchandising and be a driving force in our digital retail success. Are you passionate about delivering an exceptional online shopping experience for pet parents? As the Manager of Digital Merchandising at PetMeds, you'll lead the strategy that shapes our eCommerce site and guide a small team of Merchandisers to ensure that our customers enjoy a seamless, engaging, and efficient experience every time they shop with us. You’ll own the digital merchandising strategy for US Market, from go-to-market campaigns and messaging to managing user flows and optimizing product marketing


Working closely with our merchandising, marketing and digital teams, you’ll transform financial investments in our product line into a comprehensive strategy that drives sales and delights our customers. You’ll also work with UX, UI, and web production to execute the product team’s vision and continuously evolve our digital platforms to create a shopping experience that keeps pet parents coming back


This is a hybrid role. Must be able to commute to either our Delray Beach, FL or Lynbrook, NY corporate offices 3x per week.


Key Responsibilities:

  • Collaborate across teams: Partner with merchandising, creative, and web development to ensure the best possible online customer experience
  • Optimize landing pages: Influence and adjust homepage strategies to support calls-to-action (CTAs), drive storytelling, and enhance product discovery, funnel depth, and conversion
  • Elevate go-to-market experiences: Shape the customer journey from emails and paid media channels, ensuring smooth product discovery
  • New product launches: Build a best-in-class go-to-market process for delivering new products and collections
  • Oversee product content strategy: Partner with our Creative and Merchandising team to ensure product content are optimized for online shopping
  • Drive in-season updates: Adjust merchandising and marketing strategies based on inventory and sales trends
  • Ensure accuracy: Review product pages, photos, and descriptions before they go live, and make corrections as needed
  • Optimize site structure: Manage site taxonomy to drive conversion and maximize customer experience
  • Analyze performance: Generate reports, track key metrics, and share insights with stakeholders to enhance performance
  • Boost product recommendations: Manage intelligent upselling and cross-selling strategies, and continually A/B test for optimization
  • Support marketing: Help plan email, and other channel cadences and ensure messaging aligns with product and sales goals
  • Mentor team: Provide leadership, support, and guidance to a team of Digital Merchandisers, Product managers and Marketers to drive success


Qualifications:

Education & Experience:

  • 7+ years of experience in eCommerce merchandising, buying, or site experience, with at least 2 years managing a team
  • Experience with Salesforce Commerce Cloud
  • Proven ability to lead a small team to make big impacts, even with limited resources
  • Strong attention to detail and accuracy
  • Creative problem-solving skills and the ability to implement strategies that meet brand and sales goals
  • Flexibility and a quick-learning attitude to navigate a constantly evolving digital landscape
  • Proficiency with tools like Microsoft Excel, ESP, search platforms, A/B testing, and site personalization
  • A BA or BS in Merchandising, Business, or a related field (or equivalent work experience)


Personal Attributes:

  • Passionate: You care deeply about creating a great customer experience, from product discovery to shopping ease
  • Collaborative: You build trust and work seamlessly with cross-functional teams
  • Analytical: You leverage data and insights to drive decisions and performance improvements
  • Detail-Oriented: You’re meticulous when it comes to managing tasks and meeting deadlines
  • Adaptable: You thrive in a dynamic environment and are flexible when priorities shift
  • Solutions-Focused: You identify challenges quickly and offer actionable solutions, bringing others along for the journey
  • Proactive: You’re always looking for ways to enhance the customer experience and improve performance



Benefits:

  • Competitive salary
  • Comprehensive health, dental, and vision insurance (and more)
  • Hybrid work options
  • Generous pet-related benefits and discounts
  • Professional development opportunities and career growth
  • Performance-based incentive awards
  • 401k with company match
  • Paid parental leave, surrogacy, and adoption benefits
  • Unlimited Flex Time Off
  • Education Reimbursement Program
  • Working alongside a diverse group of collaborative and innovative team members
  • Opportunity for growth and development across several areas of the organization



PetMeds/PetCareRX (“Pets”) is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Join us and help shape the future of our brand, creating memorable experiences for pet parent families everywhere

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