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Director of Healthcare Marketing
4 months ago
Job Title: Director of Strategic Marketing - Nashville, TN
Type: Permanent
Creation Reason: New/Expanded Service Line
Introduction:
Are you seeking career advancement opportunities that align with your expertise in healthcare marketing? HCA Healthcare, a pioneer in the healthcare industry, is offering an exciting position for a Director of Strategic Marketing. Join our team and contribute to our mission of providing exceptional healthcare services across the nation.
Benefits:
At HCA Healthcare, we prioritize the well-being and growth of our employees. We offer a comprehensive benefits package including:
- Comprehensive medical coverage with low copays and free telemedicine services
- Dental and vision benefits, life and disability coverage
- Retirement plans with a 100% match on 3% to 9% of pay
- Employee stock purchase plan with a 10% discount
- Family support programs including fertility and adoption assistance
- Educational assistance and colleague recognition programs
- Time Away From Work Program including paid time off and family leave
Job Summary:
As the Director of Strategic Marketing, you will be a key player in driving business growth through effective marketing strategies. Your responsibilities will include:
- Leading branding initiatives and strategic planning
- Developing and executing annual marketing plans
- Growing GPO membership and promoting the entire portfolio of offerings
- Collaborating with sales teams to generate leads and nurture them through the funnel
- Developing strategies to support alliances and ensure brand continuity
- Writing and creating marketing collateral and presentations
Qualifications:
To excel in this role, you must possess:
- 8-10 years of experience in marketing to healthcare facilities within the Pharmaceutical/med device field
- Bachelors Degree in Marketing or Marketing Communications required, Masters degree preferred
- Proficiency in PowerPoint, Word, Excel, and preferably experience in HubSpot and Canva
- Strong writing skills and the ability to develop comprehensive marketing plans
- In-depth understanding of marketing, the GPO industry, and healthcare supply chain
- Excellent communication and presentation skills
- Results-driven mindset with the ability to make decisions in a fast-paced environment
Additional Information:
This is a high-profile position that requires creativity, strategic thinking, and strong execution skills. The successful candidate will present to senior leadership including the CFO, COO, and CEO. The role is based in Nashville, TN with occasional travel required.
Relocation Assistance:
Relocation assistance is available for qualified candidates.
Join us at HCA Healthcare and make a difference in the healthcare industry while advancing your career in marketing. Apply now to be considered for this exciting opportunity