Business Development Support Specialist
3 months ago
Business Development Support Specialist
Success Description
Role Overview: As a Business Development Support Specialist at Vigilance Health, your primary goal is to generate qualified prospects by providing exceptional marketing and sales support. Your role is crucial in identifying and nurturing potential leads, ultimately contributing to the growth and success of our business while embodying our core values: having fire, being driven, being partners, building solutions, and being coaches.
Key Success Factors:
- Passion and Drive (We Have Fire, We Have Drive): Demonstrate your fire and drive by taking a proactive approach to lead generation, constantly seeking new opportunities, and delivering exceptional results.
- Partnership Mentality (We Are Partners): Embrace a partnership mentality by collaborating closely with internal teams and external stakeholders, fostering trust and transparency throughout the sales process.
- Innovative Solutions (We Build Solutions): Leverage your creativity to develop innovative solutions that align with our values and address the evolving needs of our clients and the healthcare industry.
- Coaching Approach (We Are Coaches): Adopt a coaching approach in building relationships, providing guidance, and empowering clients to achieve their goals through our services and solutions.
- Results Orientation (We Have Drive, We Build Solutions): Focus on delivering measurable results, exceeding targets, and creating value that aligns with our organization's mission and values.
Key Responsibilities:
- Lead Generation: Utilize various channels such as social media, email campaigns, and networking events to generate leads and expand our client base.
- Market Research: Conduct thorough market research to identify potential opportunities, market trends, and competitor strategies.
- Sales Support: Assist the sales team by providing them with qualified leads, market insights, and support in preparing sales pitches and presentations.
- Relationship Building: Build and maintain strong relationships with prospects, clients, and industry stakeholders to foster business opportunities and partnerships.
- Reporting and Analysis: Track and analyze key performance metrics to evaluate the effectiveness of lead generation strategies and identify areas for improvement.
- Collaboration: Collaborate closely with the marketing, sales, and product teams to align strategies, share insights, and drive overall business growth.
Key Performance Indicators (KPIs):
1. Marketing Support:
a. Support 4 to 5 market campaigns per month.
b. 20 qualified leads generated per month.
c. Conversion rate of leads to sales opportunities
d. Accuracy and relevance of market insights and competitor analysis.
e. Number of new market opportunities.
2. Sales Support:
a. Supporting 4 to 5 sales campaign.
b. 20 sales prospect generations per month.
c. 20 sales presentation set per month.
d. Quality and effectiveness of sales materials and presentations.
e. Feedback from sales team on support provided.
3. Relationship Building:
a. Number of new relationships established with key stakeholders.
b. Client satisfaction and retention rates.
4. Reporting and Analysis:
a. Timeless and accuracy of performance reports
b. Identification and implication of improvement strategies based on data analysis.
5. Collaboration:
a. Frequency and quality of collaboration with internal teams.
b. Contribution to team meetings and strategy sessions.
Expected Outcomes:
- Increased Lead Generation: A steady pipeline of qualified leads contributing to sales growth.
- Market Expansion: Identification of new markets and opportunities leading to business expansion.
- Enhanced Sales Support: Improved efficiency and effectiveness of the sales process through robust support.
- Stronger Relationships: Development of lasting partnerships with clients and industry stakeholders.
- Data-Driven Improvements: Continuous enhancement of lead generation strategies based on thorough analysis and reporting.
- Seamless Team Collaboration: A cohesive and collaborative environment driving overall business success.
Required Skills:
- Time management
- Organization
- Problem-solving
- Sales experience
- MS Suite: Outlook, Excel, PPT
- CRM
- Canva
By successfully fulfilling your role as a Business Development Support Specialist, you will play a key role in driving business growth, expanding our market reach, and building strong relationships with clients and prospects. Your contributions will be instrumental in achieving our strategic goals and ensuring long-term success.
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