Copy Lead, Growth
1 day ago
DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses.
To further this mission, DoorDash is growing our award-winning Creative Studio, Superette. We’re populated by diverse, eclectic talent that inspires and creates. We take risks, challenge each other, and encourage new ways of thinking. We're here to create pivotal work that we, our partners, and the entire DoorDash community can be immensely proud of. We’re here to do the best work of our lives.
About the RoleWe’re looking for a Copy Lead to oversee messaging for a new growth function within Superette, the Creative Studio at DoorDash. Leading a dedicated team of two copywriters, you’ll manage the development of world-class copy that drives conversion for the business across various channels and elevates our established brand voice. You’ll report into the Senior Creative Lead, Copy on the Superette team within our Marketing organization.
You’re excited about this opportunity because you will…- Write and edit world-class copy that drives performance across various growth channels
- Oversee a team of writers and elevate the creative vision aligned with brand standards
- Work closely with designers to seamlessly integrate visuals and messaging
- Utilize data to swiftly optimize creative assets and drive business results
- Partner closely with cross-functional teams to align on creative approach
- Lead by example to create a positive environment that fosters remarkable creativity
- 8+ years of copywriting experience with a focus on growth or performance marketing
- Experience managing and coaching a team of full time or freelance writers
- Strong background in writing across various growth channels, including ads, acquisition and retention emails, paid and organic social, and more
- Effective communication and the ability to deliver respectful, constructive feedback
- An impressive portfolio highlighting a range of work, from snappy headlines to precise informational copy
- Proven ability to leverage data and insights to improve performance through testing
- Energetic self-starter adept at handling various projects while consistently delivering exceptional work
- Clear understanding of diverse audience segments and how to tailor messaging
- Ability to communicate strategic copy decisions with cross-functional stakeholders
- A keen eye for design and a grasp of how art and copy come together
- Expert-level knowledge of grammar and punctuation, with experience editing and refining others' work
- Excellent presentation skills, both internally and partner-facing
- Experience within highly ambitious, agile teams
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