Marketing & Sales Operations Manager

3 days ago

San Francisco CA United States Convectivecapital Full time

Gridware exists to enhance and protect the mother of all networks: the electrical grid. The grid touches everything, and when it grinds to a halt, the consequences can be dire: wildfires burn, land is destroyed, property is damaged, progress stops, and lives are lost.

Our team engineers an advanced sensing system to continuously analyze both the electrical and mechanical behavior of grid assets. Utilizing high-precision sensor arrays, the system identifies and allows preemptive mitigation of faults. The technology has been proven with utilities to bolster safety, reliability, and reduce customer outage durations. The demand for power will only increase. We protect the grid of today while we build the grid of tomorrow.

Gridware is privately held and backed by the best climate-tech and Silicon Valley investors. We are headquartered in the Bay Area in northern California.

Role Description:

Gridware is seeking an enthusiastic and detail-oriented Marketing & Sales Operations Manager to join our team. In this role, you will be instrumental in supporting both the marketing and sales departments. You will execute marketing campaigns, organize events, and assist in the development of internal sales structure and support external sales efforts to raise awareness of our innovative solutions and enhance our outreach to key stakeholders in the energy and electric utility sector. The ideal candidate will be highly organized, creative, and passionate about promoting technology solutions for a sustainable future, while providing essential support to the sales team to help drive customer acquisition and retention.

Key Responsibilities:

  1. Manage the execution of marketing campaigns, including digital marketing, content creation, email marketing, and social media engagement to promote Gridware’s technology and initiatives.
  2. Manage the development of marketing collateral and sales enablement tools.
  3. Collaborate with sales to align marketing efforts, generate leads, and create supporting materials.
  4. Plan, coordinate, and execute both virtual and in-person events and activations, including trade shows, conferences, webinars, community outreach, and customer engagement events, ensuring all logistics are managed effectively.
  5. Collaborate with internal teams to gather information, create promotional materials, and develop engaging content that highlights Gridware’s products and services.
  6. Manage marketing & sales processes, technologies, and tools.
  7. Maintain the marketing & sales calendar to ensure timely execution of campaigns and events, and track key deadlines and milestones.
  8. Coordinate with vendors, venues, and other external partners to secure event resources and support, ensuring a seamless event experience.
  9. Maintain the Customer Relationship Management (CRM) system of contacts for clients, prospects, press, partners, and event participants, and assist in nurturing those relationships to foster collaboration and engagement.
  10. Monitor and report on event outcomes and marketing campaign performance, sales and pipeline status while providing insights and recommendations for future initiatives based on data analysis.
  11. Support the marketing & sales team with administrative tasks including budget tracking, invoicing, and maintaining project documentation.
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