Director, Media Activation

2 days ago

Los Angeles CA United States GroupM Nexus Full time

Role Summary & Impact

As a Director of Paid Social, you will invent, develop, and run effective delivery strategies based on our client's business objectives, and improve the career paths of supporting staff in our wider digital community. You will develop and manage effective delivery strategies based on known clients' business objectives and carefully manage client expectations and communication throughout the engagement. You will help ensure the social product is delivered in a professional and comprehensive form with insights and recommended actions. You will help improve processes to streamline operations, improve performance and maximize team output.

Key Responsibilities

  • Formulate paid social strategies for clients, ensuring that recommendations and decisions are consistent, imaginative and deliver results.
  • Synthesize information and build our capacity and capability in joined-up marketing.
  • Assume a lead role in building and integrating social efforts, ensuring tight alignment with the business strategy.
  • Investigate all new opportunities from a broad perspective to determine opportunities to expand our advisory offering.
  • Direct and coach talented team members, constructively and frequently evaluate team performance and provide reassurance and feedback.
  • Provide stewardship advising on all paid social matters.
  • Oversee the work of other GroupM disciplines, industry groups and media partners; assist with integration of other client and GroupM agencies.
  • As our key client contact, you will synthesize information related to opportunities and risks to our senior management team.

Requirements

  • Bachelor’s Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience.
  • 7+ Years experience planning/buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok.
  • Fortune 100 client-facing strategic experience preferred.
  • Ability to think strategically and drive solid results to grow the business.
  • Prior experience managing a team demonstrating the ability to train and grow junior members of a team and serving as a reliable mentor.
  • Ability to interact with people at all levels of an organization, fostering strong cross-functional teamwork.
  • Exhibit passion through appropriate participation in team, agency, and industry initiatives.
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