Senior Product Marketing Manager, Customer Workflows
3 hours ago
At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.
With more than 7,700+ customers, we serve approximately 85% of the Fortune 500, and we're proud to be one of FORTUNE 100 Best Companies to Work For and World's Most Admired Companies.
Job DescriptionRole:
We are seeking an action-oriented, product marketer who is excited to help accelerate the business of one of the largest and fastest growth areas at ServiceNow. We need someone that will excel as an individual contributor and be a great collaborator with our talented product marketing team and business partners. The Sr. Product Marketing Manager for Customer Workflows will be responsible for driving key elements of our Customer Workflows marketing strategy, including developing persona-based solution messaging and AI messaging, creating sales and marketing, driving event strategy and execution and more. This position reports to the Sr. Director of Product & Solutions Marketing for Customer Workflows.
The ideal candidate will have positioning, messaging and storytelling in their DNA and demonstrates attention to detail and quality. They are a self-starter and thrive in a fast-paced environment.
What you get to do in this role:
- Work closely with product and sales to develop positioning and messaging that articulates the unique benefits of ServiceNow’s Customer Service Management and how our AI, GenAI and AI Agents drive value for Customer Service.
- Create messaging and content for various marketing touchpoints across the buyer journey, such as case studies, videos, ebooks, infographics and blog posts.
- Provide updates of website content, ensuring that the latest messaging is represented.
- Help manage ServiceNow’s customer service presence at key conferences and 3rd party events including speaker selection, messaging support, content review and related event staff management.
- Develop and deliver sales assets and enablement that helps the sales team mature and close pipeline.
- Partner with our technical product marketers and product managers to define compelling demo narratives.
- Coordinate and execute product launches including messaging and positioning, internal communications, and field/event marketing.
To be successful in this role you have:
- 12+ years in B2B Enterprise Marketing or equivalent.
- 5+ years in Product Marketing.
- Familiarity with customer service, sales and order management, CRM, and related enterprise solutions.
- Strong persona-based messaging and storytelling experience.
- Exceptional people and management skills to interact with staff, colleagues, cross-functional teams, and third parties.
- Very strong written and oral communication skills.
- Experience presenting to enterprise executives in digital and in-person events.
- Bachelor’s degree or equivalent experience.
- Must be comfortable with social media and community participation.
- Up to 10% travel to support sales efforts and industry events.
FD21
Not sure if you meet every qualification? We still encourage you to apply We value inclusivity, welcoming candidates from diverse backgrounds, including non-traditional paths. Unique experiences enrich our team, and the willingness to dream big makes you an exceptional candidate
Additional InformationServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
At ServiceNow, we lead with flexibility and trust in our distributed world of work.
If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at for assistance.
#J-18808-Ljbffr-
Chicago, IL, United States Servicenow Full timeCompany Description At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...
-
Chicago, United States Servicenow Full timeCompany DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...
-
Chicago, IL, United States Servicenow Full timeCompany Description It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today — ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500. Our intelligent cloud-based...
-
Senior Product and Clinical Marketing Manager
5 hours ago
Chicago, IL, United States Tempus AI Inc. Full timePassionate about precision medicine and advancing the healthcare industry? Recent advancements in underlying technology have finally made it possible for AI to impact clinical care in a meaningful way. Tempus' proprietary platform connects an entire ecosystem of real-world evidence to deliver real-time, actionable insights to physicians, providing critical...
-
Senior Product Manager
1 day ago
San Francisco, CA, United States The Product Folks Full timeGoFundMe is a global community of over 150 million people who come together every day with the common purpose of helping one another. Our mission is to help people help each other through our best in class technology. In 2022, GoFundMe joined together with Classy, a leading nonprofit fundraising software company that enables nonprofits to connect supporters...
-
Senior Product Marketing Manager
2 weeks ago
Chicago, United States Servicenow Full timeCompany DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...
-
Senior Product Marketing Manager
2 weeks ago
Chicago, United States Servicenow Full timeCompany DescriptionAt ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can’t wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for...
-
Senior Product Marketing Manager
1 week ago
Chicago, United States Res-Q Full timeResQ was founded with the belief that restaurant operators and service providers should have a much better way to operate their businesses. As a first step towards our mission, we have built a SaaS-enabled marketplace that helps fast-growing restaurants manage their repairs and maintenance, empowering them to focus on their customers. Repair and maintenance...
-
Senior Product Marketing Manager
5 hours ago
California, MO, United States Promote Project Full timeBased in San Diego, California, Altium, LLC (ASX: ALU) is a recognized leader in the global electronics sector, relentlessly pushing the boundaries of innovation with its advanced software-based solutions. For over three decades, AltiumDesigner has been the go-to PCB design tool tailored for designers and electrical engineers. Our Altium 365 platform is an...
-
Senior Product Marketing Manager
3 weeks ago
Chicago, United States ResQ Full timeResQ was founded with the belief that restaurant operators and service providers should have a much better way to operate their businesses. As a first step towards our mission, we have built a SaaS-enabled marketplace that helps fast-growing restaurants manage their repairs and maintenance, empowering them to focus on their customers.Repair and maintenance...
-
Senior Product Marketing Manager
5 hours ago
Frisco, TX, United States Refinitiv Full timeSenior Product Marketing Manager We are hiring a Senior Product Marketing Manager for our ONESOURCE Indirect Tax solution portfolio. The Senior Product Marketing Manager will drive execution and management of product marketing and product launch activities in our Corporates division. You will manage and own a wide range of essential product marketing...
-
Senior Product Marketing Manager
6 hours ago
New York, NY, United States Tbwa ChiatDay Inc Full timeVim is the fastest growing middleware platform transforming healthcare. Experience the power of seamless data exchange and collaboration among providers, payers, tech companies, and more. Our platform enhances clinical workflows at the point of care, empowering organizations to improve performance, achieve operational efficiencies, and drive innovation....
-
Senior Product Marketing Manager
1 week ago
Chicago, United States PartsTrader Full timeSenior Product Marketing Manager Revolutionize the Collision Repair Industry with Us PartsTrader is on an accelerated journey to deliver significant product value to customers by seamlessly connecting the different areas of the collision ecosystem through digital innovation. We’re looking for a dynamic marketing expert to take charge of the end-to-end...
-
Senior Product Marketing Manager
4 weeks ago
Chicago, United States Expedia, Inc. Full timeExpedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success.Why Join Us?To shape the future of travel, people must come first. Guided by our...
-
Senior Product Marketing Manager
4 weeks ago
Chicago, United States Expedia Group Full timeExpedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our...
-
Senior Marketing Manager
7 hours ago
Chicago, IL, United States tastylive, Inc. Full timeCompany Name: tastyfx As a Senior Marketing Manager , you will be responsible for developing the full-funnel marketing strategy and managing a multi-million-dollar budget for the fastest-growing forex trading provider in the US. This role will report directly to the firm’s Chief Executive Officer. The Senior Marketing Manager role is a senior role that...
-
Senior Product Marketing Manager
1 day ago
Scottsdale, AZ, United States Proofpoint Full timeProofpoint Senior Product Marketing Manager - Scottsdale, Arizona It's fun to work in a company where people truly BELIEVE in what they're doing! We're committed to bringing passion and customer focus to the business. Corporate Overview In today’s cyber threat landscape, protection starts with people. At Proofpoint, that simple truth fuels our passion...
-
Associate Product Marketing Manager
6 months ago
Farmington, UT, United States Shared Services Marketing Full timeAbout Thomas ArtsThomasArts is headquartered in Farmington, Utah, which is part of the Salt Lake City market. TA also has offices from coast to coast, including New York City, Washington D.C. and Costa Mesa, California, provides strategic direction, creative, digital, social media marketing as well as data and technology solutions to generate strong results...
-
Associate Product Marketing Manager
3 weeks ago
Farmington, UT, United States Shared Services Marketing Full timeAbout Thomas ArtsThomasArts is headquartered in Farmington, Utah, which is part of the Salt Lake City market. TA also has offices from coast to coast, including New York City, Washington D.C. and Costa Mesa, California, provides strategic direction, creative, digital, social media marketing as well as data and technology solutions to generate strong results...
-
Senior Product Marketing Manager
4 hours ago
New York, NY, United States Get ResQ Ltd Full timeResQ was founded with the belief that restaurant operators and service providers should have a much better way to operate their businesses. As a first step towards our mission, we have built a SaaS-enabled marketplace that helps fast-growing restaurants manage their repairs and maintenance, empowering them to focus on their customers. Repair and maintenance...
