Senior Director, Strategy

24 hours ago


Southfield MI United States Epsilon Full time
Overview

How You’ll Make an Impact

Epsilon is seeking a high performing Senior Director of Strategy & Analytics focused on analyzing complex business challenges and translating those into tangible opportunities for improvement that drive growth for our client and Epsilon. This position will report into the Automotive practice serving our largest OEM client.

What You’ll Achieve

  • Responsible for delivery of analytics on a book-of-business of over $220M annually
  • Responsible for on-time, on-budget delivery of projects
  • Ensure acceptable performance and client satisfaction
  • Collaborate with all levels of staff to ensure adequate coverage and project delivery
  • Manage client expectations of delivery and project signoff
  • Provide strategic recommendations to clients based on analysis findings
  • Provide actionable data-driven customer and market insights to design, develop, and deploy relevant omni-channel marketing strategies
  • Define performance metrics, marketing reports, executive dashboards, and measurement schemes and make recommendations to continuously measure, track, report, learn, and optimize program strategies and tactics
  • Provide guidance to team members on relevant analytic techniques and applications
  • Contribute to the development of new product and service offerings
  • Possess a deep working knowledge of the full range of analytic offerings
  • Gain command of the range of Epsilon’s services – marketing services, database and data integration, data services, etc.

Who You Are

  • What You’ll Bring With you:
    • A Bachelor's degree in a quantitative discipline
    • A minimum 10 years of experience in the marketing analytics field
    • 10 years professional hands-on experience with digital analytic tools, analysis and insights supporting optimization of digital program strategy
    • Ability to think strategically and ‘big picture’ to formulate appropriate analytic solutions to solve client business needs
    • Superior relationship skills, service oriented
    • Proven experience managing and delivering a wide variety of analytic solutions to internal and external stakeholders
    • Solid planning, priority setting, and project management skills with experience managing multiple projects and resources concurrently
    • Proven experience influencing a business or marketing strategy through the application and/or management of advanced statistical techniques and data driven solutions
    • Excellent verbal and written communication skills and good at developing relationships across diverse teams (including statistical, technical, and marketing resources)
    • Strong business writing acumen and can convey complex ideas clearly and concisely for professional audiences.
    • Solid understanding of how APIs and data flows across the landscape as well as data stewardship
    • Ability to display data visually, creating powerful presentations which effectively demonstrate the value of analytic deliverables to senior level client staff
    • Highly motivated, collaborative, innovative and a problem solver
  • Why you might stand out from other talent:
    • Automotive marketing experience/knowledge
    • Demonstrate superior leadership to the broader business and internal team
    • Hands-on programming experience in SQL, R, Python, SAS, SPSS, or related application
    • Experience with website analytics tools such as Google Analytics, Adobe Analytics and website activity funnel reporting
    • Experience with email delivery and reporting tools such as Harmony or ExactTarget
    • Familiarity with digital media tools (Dart, Atlas) or social media analytics tools (Facebook Insights, Twitter, and Pinterest Analytics)
    • Experience with AWS, Snowflake, BigQuery, or other cloud data management platforms
    • Experience with data visualization and reporting tools such as Tableau, Power BI and Business Objects
    • Experience with Databricks a plus
    • Advanced degree (Master’s/PhD) in Statistics, Economics or other quantitative discipline

Additional Information

When You Join Us, We’ll Create Something EPIC Together
Epsilon is a global data, technology and services company that powers the marketing and advertising ecosystem. For decades, we’ve provided marketers from the world’s leading brands the data, technology and services they need to engage consumers with 1 View, 1 Vision and 1 Voice.

Epsilon’s comprehensive portfolio of capabilities across our suite of digital media, messaging and loyalty solutions bridge the divide between marketing and advertising technology. We process 400+ billion consumer actions each day using advanced AI and hold many patents of proprietary technology, including real-time modeling languages and consumer privacy advancements. Epsilon has been consistently recognized as industry-leading by Forrester, Adweek and the MRC.

Epsilon has a core set of 5 values that define our culture and guide us to create value for our clients, our people and consumers. We are seeking candidates that align with our company values, demonstrate them and make them meaningful in their day-to-day work:

  • Act with integrity. We are transparent and have the courage to do the right thing.
  • Work together to win together. We believe collaboration is the catalyst that unlocks our full potential.
  • Innovate with purpose. We shape the market with big ideas that drive big outcomes.
  • Respect all voices. We embrace differences and foster a culture of connection and belonging.
  • Empower with accountability. We trust each other to own and deliver on common goals.

Because You Matter

As an Epsilon employee, you deserve perks and benefits that put you, your family and your finances first. Our benefits encompass a wide range of offerings, including but not limited to the following:

  • Time to Recharge: Flexible time off (FTO), 14 paid holidays
  • Time to Recover: Paid sick time
  • Family Well-Being: Parental/new child leave, childcare & elder care assistance, adoption assistance
  • Extra Perks: Comprehensive health coverage, 401(k), tuition assistance, commuter benefits, professional development, employee recognition, charitable donation matching, health coaching and counseling

Epsilon benefits are subject to eligibility requirements and other terms.

Epsilon is an Equal Opportunity Employer. Epsilon’s policy is not to discriminate against any applicant or employee based on actual or perceived race, age, sex or gender (including pregnancy), marital status, national origin, ancestry, citizenship status, mental or physical disability, religion, creed, color, sexual orientation, gender identity or expression (including transgender status), veteran status, genetic information, or any other characteristic protected by applicable federal, state or local law.

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