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Marketing Specialist

4 months ago

Dallas, United States Behavioral Health Group - BHG Full time

Behavioral Health Group (BHG) is the largest network of Joint Commission accredited outpatient opioid treatment and recovery centers, operating approximately 120 locations in 24 states. BHG provides medication assisted treatment and counseling services in a conventional outpatient setting. We are committed to the belief that addiction is a brain disease, not a moral failing. We are mission driven and believe that with hope, respect, and caring, real, life-changing recovery is possible.

Join our team as a Marketing Specialist, overseeing multi-channel marketing initiatives for treatment centers and internal departments. Manage day-to-day operations, including printed collateral and social media content creation. Coordinate event logistics and maintain website content. Utilize Salesforce and HubSpot for marketing and sales support.

Responsibilities

  • Manages requests and provides marketing support for treatment centers, sales/outreach staff and internal departments, as needed.
  • Supports the execution of BHG’s multi-channel marketing and sales support initiatives, aligned with marketing goals.
  • Independently manages day-to-day operations and serves as administrator of BHG’s printed collateral and premium items portal, including responding to field requests, monitoring inventory, assigning logins, and managing updates.
  • Oversees signage and treatment center branding orders and approvals.
  • Creates content and graphics for BHG’s social media program; posts content across platforms; builds audiences; monitors and boosts engagement; manages reputation; tracks results.
  • Handles project management, deliverables, and logistics for key events, including internal and external meetings and conferences.
  • Works in Salesforce and HubSpot to support marketing and sales initiatives, including email marketing, list management, data clean up, etc.
  • Keeps website content for BHG corporate and treatment center pages up to date; manages forms and lead flow.
  • Facilitates approvals from key stakeholders, such as medical and compliance functions.
  • Manages marketing reporting and tracking key metrics.

Required Skills & Qualifications

  • 3-6 years of experience in similar marketing role.
  • Bachelor’s degree in marketing, communications, business or related field, or combination of education and experience.
  • Experienced with Canva and working knowledge of Adobe Creative Suite for social media graphics and basic marketing needs, supplementing creative services provided by outside resources.
  • Familiar with HubSpot, Salesforce or similar CRM programs, or has high technical aptitude and the ability to learn quickly.
  • Strong written and verbal communication skills, with a creative eye for
  • Organized with strong project management, multitasking and people skills.
  • Independent, accountable work style with high emotional intelligence.


We are a team that is focused on patient care and quality. Behavioral Health Group (BHG), is a leading provider of opioid addiction treatment services. BHG provides medication assisted treatment and counseling services in a conventional outpatient setting. At BHG, we are committed to the belief that addiction is a brain disease, not a moral failing. We believe that with hope, respect, and caring, real recovery is possible.


BHG is an equal opportunity, affirmative action employer providing equal employment opportunities to applicants and employees without regard to race, color, religion, age, sex, sexual orientation, gender identity/expression, national origin, protected veteran status, disability status, or any other legally protected basis, in accordance with applicable law.