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Paid Social Media Buyer

4 months ago

Los Angeles, United States Brand.co Full time

PAID SOCIAL MEDIA BUYER

Location: Los Angeles, California

Type: Full-time


Brand.co is a performance digital marketing agency based in Los Angeles, specializing in data-driven strategies to enhance online presence and drive sales growth. We blend design and marketing to create impactful campaigns that deliver strong results across various industries.


We are looking for a talented and experienced Paid Social Media Buyer, currently living in Los Angeles, CA, to manage and optimize paid social campaigns across multiple platforms. With a focus on platforms such as Facebook, Instagram, Google, and TikTok, you will optimize ad spend and refine marketing strategies to ensure peak performance. The ideal candidate should be a strategic thinker with a keen eye for detail, a deep understanding of consumer behavior online, and have strong experience in Ecommerce marketing.


Key Responsibilities:

  • Develop and execute innovative paid social media strategies to meet client goals across platforms such as Facebook, Instagram, Google and TikTok. 
  • Manage budgets and campaigns, overseeing the bidding process and performance analytics.
  • Conduct A/B testing to identify high-performing ads and scale successful campaigns.
  • Collaborate with the creative team to tailor ad content for targeted audiences.
  • Monitor trends and advancements in social media to leverage new tools and platforms.
  • Prepare detailed reports on campaign performance and provide insights and recommendations for future strategies.


Qualifications:

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • At least 5 years of experience in paid social media buying, preferably in an agency setting.
  • Strong understanding of Facebook Ads Manager and other social media advertising platforms.
  • Experience with analytical tools and the ability to derive insights from complex data.
  • Proven track record of managing large budgets and delivering measurable results.
  • Excellent communication and collaboration skills.
  • Ability to thrive in a fast-paced, ever-changing environment.
  • Must be living in Los Angeles, California.


Benefits:

  • Competitive salary and performance bonuses.
  • Health, dental, and vision insurance.
  • 401(k) with company match.
  • Generous vacation policy and paid holidays.
  • Continuous learning and professional development opportunities.