Campaign Manager

4 days ago

Hoboken, United States Apex Systems Full time

Title: Campaign Manager

Location: Hybrid 1-3 days on-site in Hoboken, NJ

Duration: 4 month contract until January 2025 - high potential for extension and potential for conversion to permanent

Compensation Range: $38-43 an hour depending on experience


Scope:

Our client is seeking experienced sales professionals to help build and sell advertising solutions to their key partners benefiting from our proven conversion driven and brand building solutions. You’ll contribute to a high-caliber team in a business that is experiencing rapid and dramatic growth. We are looking for demonstrated performance in a constantly changing, ambiguous environment; and problem-solving leadership with limited oversight.


Role:

As a Campaign Manager on our Global Accounts team, you will report to an Industry Manager. The campaign manager owns the execution, recognition and delivering of revenue closed by the sales team. The campaign manager owns the strategic planning and execution of the campaign. This position is both strategic and tactical in scope, requiring the Campaign Manager to independently generate strategic insights for the campaigns in his/her portfolio. Campaign Managers will be responsible for client specific requirements, providing expertise in optimization strategies and guidance on best practices related to client communication. The ideal candidate will have prior online trafficking and campaign management experience, strong analytical and communication skills, and prior experience with bid management platforms and active campaign optimization. Campaign Managers must possess a strong inner drive to contribute.


Responsibilities:

-Plan, execute, manage, and optimize managed service and self-service campaigns

-Understanding upper funnel [brand messaging, calls to action] and lower funnel [direct response, conversion] campaign tactics

-Defining metrics and measuring success of campaigns using internal analytics

-Demonstrate diligence, attention to detail and adherence to the client's best practices throughout the full digital campaign life-cycle [from pre-sale to post-sale]

-Maintain and organize campaign-specific materials in teams shared document repository

-Lead daily campaign maintenance, including internal questions regarding tracking and status of various campaigns

-Strategic oversight of large accounts and client relationships

-Develop, grow, and maintain relationships with internal teams through exceptional client service

-Traffic campaign tags into all ad technology environments

-Oversee the campaign QA process to ensure accurate campaign implementation, pacing and performance

-Formulate proposals for new client opportunities

-Manage the delivery of creative assets, insertion orders, campaign artifacts, and all relevant campaign documentation in preparation for campaign launch

-Partner with Analytics team on campaign measurement reporting and insights generation

-Provide regular insights to clients detailing performance, campaign optimizations, and new opportunities

-Work with media partners to ensure accurate platform implementation

-Troubleshoot issues on all pre-production and live campaigns

-Provide campaign wrap up reports


Qualifications:

-2+ years of experience working on digital campaign execution

-Strong media planning, project management and prioritization skills

-Strong insights and analytics experience using Excel, SQL or Tableau

-Bachelor's Degree is required

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