Community Liaison

IMMEDIATELY HIRING

Need to be a ‘road warrior‘. Territory will be Lake, Cuyahoga, Geauga, Trumbull, Mahoning and Ashtabula counties.

The Account Manager/Community Liaison directly serves as the liaison between the facility, the community, and referring agencies. The Account Manager is directly responsible for creating demand for the facility‘s services through the effective application of ethical marketing principles and sales methods.

In collaboration with the Director of Business Development and Business Development Team, the Account Manager/Community Liaison presents a positive and professional public image of the facility within the community.

The Account Manager/Community Liaison is responsible for the implementing the facility‘s strategic sales plan, enhancing the facility‘s brand/image, effectively managing their assigned territory and accounts, and works to achieve departmental and facility business development goals. The Account Manager/Community Liaison must be able to demonstrate tact, resourcefulness, patience and dedication in a fast-paced environment.

Hours are based on departmental and facility needs and may include day, evening and weekend hours, as directed by the Director of Business Development.

Account Management

1. 1. Effectively demonstrate and implement Sales Excellence and Service Recovery standards.
   2. Acts as liaison between the facility and referral sources and implements service-oriented action plans responsive to referral source needs, serves as a resource and representative to the community and, conducts facility tours to key stakeholders.
   3. Attends and actively participates in the Business Development team meeting and provides appropriate marketing reports, updates, and Service Recovery opportunities to the Director of Business Development on a timely basis.
   4. Maintains documentation of assigned top accounts, key contacts, planning reports, client profiles, competitive profiles, and updates as required by Director of Business Development.
   5. Builds and maintains positive and productive relationships with existing referral sources and shows ability to identify additional referral sources.
   6. Effectively maximizes field-based time while maintaining a daily average of 8-10 individual, face-to-face contacts with assigned referral sources concerning facility programs, philosophies of treatment, and clinical outcomes and satisfaction data.
   7. Demonstrates ability to develop and communicate appropriate sales messaging for each program offered and for each target audience.

Market/Program Knowledge

1. Develops and maintains comprehensive knowledge of each of the facility‘s programs and services, including Inpatient, Residential and Outpatient programs; the assessment process and, transportation services.
2. Develops and maintains a comprehensive knowledge of the facility‘s admission criteria and exclusionary criteria as it applies to inpatient, residential and outpatient programs.
3. Develops and maintains an understanding of voluntary and involuntary admissions status and the facility‘s procedures regarding processing these admissions.
4. Regularly attends in-services and program development meetings held by the clinical staff to remain informed of current program issues and programmatic changes or updates.
5. Develops and maintains a current knowledge of general economic and business status of the behavior healthcare market within the Northeast Ohio marketplace and provides Business Development Director with relevant information and strategic plans, as appropriate.
6. Contributes to the analysis of facility‘s competitors within the Northeast Ohio, including programs, bed availability, SWOT, go-to-market strategy and, parent company, if applicable.
7. Contributes to the knowledge of the status of UHS-facilities within the Northeast Ohio marketplace including programs, bed availability, SWOT, and go-to-market strategy.

Environmental Conditions: Possible exposure to psychiatric patients who may exhibit violent/aggressive behavior; potential exposure to communicable diseases, blood/body fluids and, other hazardous waste.

Education: Bachelor‘s degree in marketing, business or related field required. Experience may be evaluated on a case-by-case basis in lieu of a degree.

Experience: Prior marketing and/or sales experience within a behavioral healthcare setting preferred. Three years minimum documented experience in referral development, account management, sales growth, and physician relationships preferred.

Licensure/Certification: Must possess a valid Driver‘s License

Knowledge: Prefer knowledge of the Northeast Ohio behavioral health marketplace, insurance plans, target markets and referral sources, psychiatric and chemical dependency treatment and, age-specific programming. Must possess demonstrated business development concepts, sales abilities, competency in computer usage, and excellent written and oral communication skills; knowledge of and skills in application of marketing and sales principles; creativity and flexibility; skills in data collection analysis and interpretation; record of adherence to deadlines; customer service skills; willingness to travel, including overnight travel as required.