Amazon Marketing Coordinator

5 days ago

Buena Park, United States Rael Full time

Who are we?

Rael is an award-winning, VC-backed clean feminine care and skincare startup with a mission to empower women to make safe, healthy choices for their bodies. Unlike conventional products, Rael products are toxin-free, chlorine-free, fragrance-free, and hypoallergenic - all without sacrificing quality, comfort, or performance.


The company was founded in 2017 in Southern California by three Korean American women with distinct backgrounds — a journalist and bestselling author, a movie distributor at Disney with a Harvard MBA, and an architect-turned-art director. Once we launched our organic cotton cover pads on Amazon, we quickly became the #1 brand in the pad category. Now we offer not only clean feminine care products, but also clean, vegan skincare inspired by K-beauty innovations, including pimple patches, facial sheet masks, and skincare essentials, as well as feminine wellness supplements. Rael products are available to purchase at Amazon, GetRael.com, Target, Ulta Beauty, Walmart, CVS, Walgreens, and Sprouts among others.


Rael was highlighted on the Inc. 5000 List for 2023 & 2024, which celebrates the fastest growing private companies in America, and was also named “Wellness Brand of the Year” by Glossy. Rael is now a globally recognized brand with a branch office in Seoul, Korea. If you are passionate about making a positive impact and are a self-starter and a go-getter, join us to help create something truly meaningful for women all around the globe


This is a hybrid role located in Buena Park and requires in-office time of 2 days per week (subject to change based on management discretion).


Job Summary:

We are excited to invite a highly motivated and detail-oriented Amazon Marketing Coordinator to join our fast-growing Amazon team. As one of the top-selling brands in our category, you’ll play a key role in driving our ongoing success on Amazon. You’ll be responsible for optimizing and managing product listings and storefronts, ensuring they are SEO-optimized and perfectly aligned with our marketing strategy to maximize visibility and sales—primarily focusing on the North American market.


We’re seeking someone who takes initiative, delivers results, communicates clearly, and thrives on feedback. As we scale, you’ll contribute to accelerating growth, expanding our brand presence, and executing key initiatives, all while continuously leveling up your skills and growing with the team.


Most importantly, we hope you share our enthusiasm for our products and the mission that drives us. If you are passionate about what we do and eager to contribute to our cause, we would love to hear from you


Responsibilities:

  • Maintain and update Amazon product listings daily, ensuring accuracy, optimization, and alignment with evolving marketing strategies.
  • Enhance product titles, descriptions, categorization, and keywords using strong SEO techniques to maximize visibility and sales performance.
  • Manage Amazon brand storefronts, implementing updates for new product launches, key promotional events, and other initiatives.
  • Continuously monitor Amazon account health and product listing performance, addressing any issues or discrepancies promptly to maintain a high seller rating.
  • Proactively resolve Amazon case issues related to account health, listing discrepancies, and product compliance to prevent potential violations.
  • Conduct ongoing research on Amazon performance, market trends, competitor listings, and keyword optimization to adjust strategies for improved sales, brand visibility, and conversion.
  • Track and analyze sales and subscription data to evaluate product performance, utilizing data tools to identify trends, sales patterns, and opportunities for growth.
  • Analyze BSR trends and assist in optimizing product positioning strategies to boost visibility and drive traffic.
  • Collaborate with the Marketing and Creative teams to create SEO-friendly product listings, ensuring descriptions, images, videos, and other assets align with brand guidelines to enhance visibility and brand awareness.
  • Deliver quarterly data-driven reports to the internal team, providing updates on new product launches, promotions, and marketing initiatives, while tracking and analyzing data to evaluate their performance.


Qualifications:

  • 1-2 years minimum experience in Amazon, eCommerce, or similar field
  • Bachelor’s Degree (or equivalent experience) recommended
  • Experience with Helium 10 for Amazon listing optimization and keyword research
  • You take pride in producing accurate, high-quality work and catching the small things that make a big difference.  
  • Comfortable communicating clearly and effectively with team members at all levels, whether it’s through email, reports, or face-to-face conversations.  
  • You’re skilled at staying organized, meeting deadlines, and getting things done independently without much hand-holding.  
  • Always ready to pitch in and go the extra mile to support your teammates and help the team succeed.  
  • Confident using Word, Excel, and PowerPoint to create clean, professional documents and presentations.
  • Basic proficiency in Adobe Photoshop for image editing
  • Proficiency in Korean is a plus


Benefits: Health, Vision, Dental, Life, 401K, Mental & Physical Health Reimbursements. Employee Discount

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