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Business Development Representative

4 months ago

Eugene, United States IEQ Technology Full time

Job Summary:

As a Business Development Representative at IEQ Technology, you will be responsible for

helping to develop and execute marketing strategies to enhance our visibility

and engagement with our target customers. You will work closely with design

and product teams to promote our IT solutions and drive business growth.

Ideal candidates will be comfortable with, and have experience with,

interfacing directly with prospective clients, cataloguing findings, and

following up with them to ensure conversion where applicable.

Job Responsibilities:

  • Attending marketing opportunities and events such as Chamber of Commerce meetings, greeters, and other business events.
  • Directly interfacing with business owners, associates, and representatives of other businesses to build rapport, trust, and confidence with prospective clients on IEQ’s behalf.
  • Cataloguing prospects and leads into our CRM, while alerting the rest of the team to hot leads and following up with them both physically and digitally where applicable.
  • Work with design and product teams to implement strategic marketing plans to attract new clients and retain existing ones.
  • Help to create and manage advertising campaigns across various channels, including digital, print, and social media.
  • Assist in conducting market research to identify trends, competitor strategies, and customer needs.
  • Coordinate with the team to generate leads and improve sales conversion rates.
  • Deliver presentations to potential clients and stakeholders.
  • Organize and participate in events, such as conferences, trade shows, and seminars.
  • Analyze the effectiveness of marketing campaigns and adjust strategies accordingly.
  • Manage social media platforms, ensuring an active and engaging presence.
  • Collaborate with external agencies and vendors to execute marketing programs.

Required Qualifications:

  • Bachelor’s degree in Marketing, Business Administration, or related field, or equivalent experience.
  • Proven experience in marketing, preferably in the IT sector.
  • Strong understanding of current marketing tools and strategies.
  • Excellent communication, interpersonal, and presentation skills.
  • Ability to work collaboratively in a team environment.
  • Strong analytical skills to evaluate marketing campaigns and make data-driven decisions.
  • Creative thinker with a results-driven approach.

Preferred Skills:

  • Familiarity with CRM software and digital marketing tools and platforms.
  • Experience in content creation and management.
  • An outgoing, friendly, extroverted demeanor.
  • A coachable, collaborative attitude.

Compensation and Benefits:

  • Competitive base salary DOE + 3-5% scalable commission on closed contracts
  • Mileage compensation
  • Medical, dental, and vision benefits
  • 401(k)
  • PTO

This position requires a blend of flexibility, analytical skills, and a thorough

understanding of the IT industry's marketing dynamics. Candidates should be

proactive, innovative, outgoing, and have a strong ability to execute and

  • monitor effective marketing approaches.