Social Media Director
5 days ago
Must be based in or close to travel to New York City.
Loyalty Clubs USA INC is the parent company of Mila Collective, the first female-focused rewards club in the US that also offers incredible sweepstakes for its members. Committed to addressing underserved market segments, Loyalty Clubs USA INC leverages the founders' track record of growing start-ups from inception to multi-million-dollar revenue and valuation.
We are seeking a Social Media Director to lead our social media efforts and drive growth for Mila Collective. This full-time role is based in New York City, with hybrid work options available. The Social Media Director will oversee all aspects of our social media platforms, develop our brand image, increase audience engagement, develop innovative campaigns, and create engaging content that resonates with our audience.
- Develop and implement a comprehensive social media strategy across platforms to enhance brand visibility and engagement.
- Work with our New York based host to film regular content
- Be in control of the production of compelling content, including scripting, filming, and editing videos for social media.
- Ensure that the copy on all social posts is top tier.
- Stay ahead of trends to ensure Mila Collective remains at the forefront of social innovation.
- Collaborate with internal teams and external partners to maintain a consistent brand voice and aesthetic.
- Work closely with the marketing team to develop trending campaigns and advertising strategies.
- Foster an engaged online community by responding to comments, managing giveaways, and organizing social media events.
- Support the host in New York and ambassadors with content creation, filming at events, and other social media activities.
- Track and analyze social media performance, leveraging data to refine strategies and drive growth.
- Provide regular updates and insights to the leadership team.
- Willing to work flexible hours to film content after 5pm / on special weekend events
- Proven track record in managing and scaling social media platforms for brands.
- Demonstrated ability to create and edit high-quality, engaging social media content.
- Expertise in social media marketing and optimization (SMO).
- Strong communication, writing, and organizational skills.
- Knowledge of digital marketing trends, tools, and analytics platforms.
- Creative and innovative thinker, capable of working independently.
- Experience filming or attending events is a bonus.
At Loyalty Clubs USA INC, you’ll be part of a fast growing startup with a young team that’s reshaping rewards programs in the US. You’ll work alongside a passionate team, enjoy creative freedom, and make a meaningful impact in an exciting and fast-paced industry.
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