Digital Analytics Implementation Specialist

6 days ago


Chicago, United States Talent Groups Full time

Job Description:

We are seeking a Digital Analytics specialist to lead and support digital analytics tagging and implementation initiatives across our web and app platforms. The role involves developing and managing tagging specifications, performing QA on analytics features, and ensuring data integrity and governance. You'll collaborate with cross-functional teams in an agile environment, leveraging expertise in tools such as Tealium IQ, Adobe Analytics, and Google Analytics.


Key Responsibilities:

  • Implement and manage tagging solutions for tracking user behavior across digital platforms.
  • Ensure compliance with GDPR, CCPA, and other privacy frameworks using tools like Tealium Consent Manager.
  • Develop and maintain analytics taxonomy, data governance, and QA processes.
  • Collaborate with developers on front-end implementations using HTML, CSS, and JavaScript.
  • Support A/B testing tools (e.g., Adobe Target, LaunchDarkly, Optimizely) to optimize user experience.
  • Automate data pipelines and reporting using dashboarding and scripting tools.


Qualifications:

  • 8+ years of experience in analytics tagging implementation.
  • Hands-on expertise in Tealium, Google Tag Manager, or Adobe Launch.
  • Proficiency in JavaScript, and experience with tag management systems.
  • Strong communication skills with the ability to document technical specifications.



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