Marketing Analyst

3 days ago


Basking Ridge, United States KellyMitchell Group Full time

Job Summary:

Our client is seeking a Marketing Analyst to join their team This position is located in Basking Ridge, New Jersey.


Duties:

  • Support the development of a holistic cross-segment marketing view for the organization
  • Determine and align the marketing priorities for investment along with KPIs
  • Work with Segment Marketing teams, CMO, and VBG leadership to ensure alignment on all marketing activities
  • Monitor market trends for new practices and technologies that will improve and optimize marketing performance
  • Build collaboration, partnership, and support the strategic direction with Segment Marketing teams, CMO, and BU leadership
  • Partner cross-functionally in VBG to help tell the marketing story
  • Use customer feedback to inform marketing programs and promote client satisfaction
  • Provides analysis and recommendations to the marketing and content team
  • Analyze sales and marketing key performance indicators to inform marketing efforts
  • Ensure marketing strategies align with overall business strategy
  • Align with the segment marketing teams to identify top marketing priorities for annual planning
  • Regularly review and revise plans based on performance, changing market conditions and business priorities


Desired Skills/Experience:

  • Bachelors degree in Marketing or related field, or 6+ years of relevant experience
  • Analytical and problem-solving skills with experience translating complex data into actionable insights
  • Experience in developing data-driven marketing plans that achieve measurable results
  • Team player and able to work well with large and varied teams
  • Highly effective communication and presentation skills
  • Strong project management skills
  • Strong analytical skills
  • B2B Marketing experience
  • Ability to work in a fast-paced environment
  • Marketing Strategy Experience
  • Experience using Google suite
  • Marketing Strategy Experience


Benefits:

  • Medical, Dental, & Vision Insurance Plans
  • 401K offered

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