Marketing Specialist

3 weeks ago


Woburn, United States Aralia Education Technology Inc Full time

Fluency in reading / writing / speaking Vietnamese, is required for the position. In your daily work, you will be using both Vietnamese and English.


As a marketing associate, you will work to promote and increase awareness about Aralia’s services in the Vietnamese market in both the U.S. and in Vietnam. You will also talk to potential clients about Aralia’s services.


Specific Duties and Responsibilities include but are not limited to:


Marketing (80%)

- Create organic and promotional content (blog articles, social media posts) about international education topics in Vietnamese.

- Translate blog articles on Aralia’s website from English to Vietnamese.

- Assist in developing a content calendar to ensure consistent and timely publication of content.

- Research and monitor market trends in the education services market to ensure Aralia is providing relevant content and creating useful marketing programs.

- Analyze competitors’ marketing strategies and suggest improvements.

- Design marketing graphics using Canva.

- Utilize WordPress for website posting and management.


Sales (20%)

- Participate in sales calls and online meetings to present Aralia’s services to prospective clients.

- Follow up with Vietnamese-speaking leads generated by marketing campaigns and those directly contacting the company.


Basic requirements:

1. Bachelor’s degree in Marketing, Business, Advertising, Communications, or other related field.

2. 3+ years of work experience in the marketing or communications fields.

3. Details-oriented and able to multitask.

4. Have strong writing and editing skills.

5. Proficient in Microsoft Office Suite (Word, Excel, PowerPoint) or Google Workspace (Docs, Sheets, Slides).



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