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Strategic Marketplace Manager

3 months ago

Seattle, Washington, United States Traeger Wood Pellet Grills Full time
Welcome To The Traegerhood:

Our business is BBQ, and business tastes good. Traeger invented the wood pellet grill over 30 years ago, and we've been revolutionizing outdoor cooking ever since. We're a team of disruptors, innovators, problem solvers, and food fanatics who are dedicated to bringing people together to create a more flavorful world. From our headquarters in Salt Lake City and beyond, we work tirelessly to provide a world-class experience to our customers, retailers, and especially our employees. If you're a team player who's dedicated to delivering top-quality results every day, then we want you to come cook with us

What You'll Do:

Traeger is seeking a Strategic Marketplace Manager to join our team based in our brand's high-priority markets. As a Strategic Marketplace Manager, you'll be responsible for driving revenue and delivering best in class service to your assigned accounts. Creating meaningful face to face partnerships with your key retailers is critical, and this will require extensive travel on a weekly basis, some of which will be overnight. You will sharply focus on Platinum & Gold accounts in your market and prioritize your time with Ace & Key Specialty. You will be held accountable to your sales targets and will be expected to drive revenue and improve the selling experience at each of your retailers. You will be part of a team reporting to the Strategic Marketplace Team Manager, and you will partner cross-functionally in service of dealers in your marketplace. Ultimately, you must own the shop floor & own the shop employee.

How You'll Help Us Win:

In this autonomous and varied role, your time will be spent on the following activities:
  • Account management and sales excellence (~50% of your time)
    • Lead and execute marketplace strategies aligned with Traeger's commercial strategy & brand values
    • Build relationships with existing dealers, including being on the road 3-4 days a week visiting dealers (including overnight stays) in your area
    • Plan, forecast, and land financial targets on an annual and quarterly basis in order to drive net revenue for Traeger and our accounts. Regularly check in with leadership on progress against targets
    • Develop account assortments based on strategic direction and available + potential space. Ensure optimal product flow and inventory levels to maximize commerciality
    • Obsess pre-call planning & post-call recap/analysis and process to ensure preparation & follow through.
    • Understand account order books and inventory levels
  • Training, demonstrations & events (~20%)
    • Train shop employees on grills, techniques, merchandising best practices, and how to sell, service and represent Traeger at retail. Identify & support critical shop employees
    • Prepare and deliver multiple kinds of events to fuel the Traeger brand. Work with your Team Manager to evaluate business rationale and prioritize time. Weekend and event activation, either as coordinator or supporting participant will be critical during key times of the year
    • Attend and support select trade events on an ad-hoc basis
  • Brand elevation, merchandising, fixtures & POP (~20%)
    • Work with your Team Manager and key accounts to develop marketing and coop plans to enhance the Traeger brand experience at retail
    • Become a merchandising expert, use provided POP and Fixtures, and define the "Traeger Experience" in your doors. Claim our floor space
  • Marketplace Development & Admin (~10%)
    • Keep pulse on local consumer & competitor trends, and leverage insights to identify incremental distribution opportunities and new storytelling angles
    • Leverage your excellent time management skills to plan out work, including office time to appropriately manage business systems and CRM resources on a weekly basis
What You'll Need to Succeed:
  • Minimum of 1+ years' experience in account management or sales
  • Bachelor's degree or similar B2B regional/national sales, account management and marketing experience
  • Strong communication skills both verbal and written
  • Salesforce experience is preferred, or similar CRM experience
  • Proven track record in meeting sales targets
  • MS Office Proficiency
  • Detailed oriented with a high level of organization
Why You Will Love Working Here:
  • Be part of the most disruptive force in outdoor cooking
  • Join a true team working towards a common goal
  • Culture of risk-taking, innovation, & quality
  • So. Much. Food.
  • Have an outdoor lover's paradise in your backyard
  • Full medical/dental/vision package to fit your needs
  • 401k to help you plan for the future
  • Tuition reimbursement
  • Individual professional development programs & initiatives to help you grow professionally
  • Great discounts on all things Traeger
  • Did we mention all the food?